Topic: corporate image

Nestlé Begins Corporate Image Search as Digital Review Continues

Latest moves follow media, public relations searches

Review-happy Nestlé is looking for an agency to launch a new corporate image effort, even as it seeks to shrink its digital agency roster. The corporate image assignment is for the…

Goodby Wins Seagate Brand Assignment

Havas Worldwide remains lead global agency

Goodby, Silverstein & Partners has landed an interesting new corporate branding assignment from Seagate Technology, a leader in digital storage. Goodby will focus on the company's overall brand strategy and how…

UPDATED: Qualcomm Hires Agency for Image Push

New assignment comes after a pitch

Qualcomm has turned to DDB to develop corporate image advertising. The San Francisco office of DDB landed the assignment after a pitch in which Ogilvy & Mather was the other finalist,…