Consumer Stunts | Adweek
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Topic: Consumer Stunts

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Minnesota Man's Desperate 'Hire Me!' Billboard Actually Works You win this round, Bennett Olson

Minnesota resident Bennett Olson isn't the first guy to put his big grinning face on a billboard in an effort to get a job, but so far he's the only…

May 9, 2012, 11:52 AM EDT

Most Absurd Craigslist Ad Ever for a '95 Pontiac Grand Am GT Unicorns, crowns and references to Jesus

It's become an advertising category all its own—the ludicrously over-the-top classified ad for someone's crappy used product. We had the used-wetsuit ad from England, and the used-snowblower ad from Canada.…

April 26, 2012, 11:43 AM EDT

Texas Girl Not Elected Prom Queen Despite Roadside Billboard Mom stands by extensive campaign for her daughter

Many Internet commenters have taken Tammy Day to task for putting up a pink, rotating billboard in Killeen, Texas, that shows the smiling face of her 18-year-old daughter and reads,…

April 23, 2012, 8:41 AM EDT

Aspiring Actress Spends $1,500 on Billboard Plea to Tyler Perry Racquel Bailey dreams big

Racquel Bailey is ready for her close-up, and she wants Tyler Perry to give her a big break in showbiz. Bailey, a 23-year old aspiring actress from New Jersey, spent…

April 20, 2012, 9:05 AM EDT

'Mom, Please Marry Dad!' Pleads Child on Rochester Billboard Father ropes kid into a familiar out-of-home stunt

In a twist on the typical paid-media marriage-proposal theme, Joe Ferrari (vroom!) popped the question to Laurie Guidice, his girlfriend of six years, on a billboard near Rochester, N.Y., that…

March 2, 2012, 9:22 AM EST

Man Tries to Live on TV-Advertised Food Alone Tom Lamont emerges battered but still breathing

Alarmed by the limited variety of food advertised on TV, British journalist Tom Lamont spent four weeks trying to make a balanced diet out of it. The experiment was supervised…

January 23, 2012, 10:39 AM EST

Used-Snowblower Ad Takes Canada by Storm Weh-Ming Cho has a way with words

Who says long-form copy is dead? Well, I say it all the time. But I guess Weh-Ming Cho has proven me wrong. The Moncton, New Brunswick, resident has become an…

November 28, 2011, 9:06 AM EST

Man Celebrates 50th Wedding Anniversary on Enormous Billboard Wife is suitably impressed

Colorado resident Lee Bolin, the old softie, celebrated his 50th wedding anniversary by putting up a huge billboard about it, which is the classier version of spray painting your wife's…

October 12, 2011, 9:36 AM EDT

Mercedes Gives British Teen a Hand: A Branded Prosthetic One Automaker goes all out on a limb

Mercedes-Benz has found yet another advertising medium in an already fragmented landscape: branded prosthetics! It wasn't the automaker's idea, the Telegraph reports, but that of Matthew James, a clever 14-year-old…

August 16, 2011, 12:00 PM EDT

Italian Woman Mourns Dead Cat in Full-Page Newspaper Ad

Well-known Italian artist and possible Oompa-Loompa Luciana Matalon took out a full-page ad in national newspaper Corriere della Sera this week to eulogize her recently deceased 15-year-old cat. She even…

July 15, 2011, 9:09 AM EDT

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