Advertisement

Topic: Commercials

Type
A Boy and a Teacher Are Featured in Microsoft's Super Bowl Ads Tech giant gets its pre-release in just under the wire

In perhaps the latest pre-release of Super Bowl ads, Microsoft this afternoon unveiled two spots just hours before kickoff. The tech giant used in-house marketing personnel as well as outsiders to…

February 1, 2015, 1:00 PM EST

Nationwide Will Air 2 Very Different Ads During the Super Bowl One features a comic, another supports a cause

As it turns out, Nationwide's appearance during the Super Bowl will be a double feature. Not only will the insurance company air this fun ad featuring Mindy Kaling, from McKinney, it…

January 30, 2015, 3:30 PM EST

Ready for Real-Life Pac-Man? Here's Bud Light's Full Super Bowl Ad 'Coin' will run 90 seconds and air in the fourth quarter

The pre-game release of big-ticket Super Bowl ads has picked up steam with the unveiling of Bud Light's 90-second "Coin." The new "Up for whatever" installment drops an unsuspecting guy…

January 23, 2015, 10:11 AM EST

Nest Isn't Just Smart and Sleek, But Funny Too, in First TV Ads Device spots debut in time for holiday shopping

The connected-home company, Nest, is about to air its first TV commercials, a series of four humorous spots that show off the company's smart thermostats, smoke alarms, Web cameras, etc.…

November 13, 2014, 11:46 AM EST

Robin Williams Left a Legacy of Humor and Humanity in Ads His talents ranged from high-energy showmanship to powerful narration

“The powerful play goes on and you contribute a verse.” The powerful monologue Robin Williams recited in Dead Poets Society is also part of his legacy in advertising, as it became…

August 13, 2014, 9:55 AM EDT

Adweek's Top 5 Commercials of the Week: June 13-20 Women's issues, the World Cup and a stiff drink—vote for your favorite

This week, girls rule with a powerful spot from Pantene urging women to stop mortgaging their authority with overuse of the phrase "I'm sorry," and a period piece with a…

June 20, 2014, 10:01 AM EDT

Data Points: Social Savior Is Twitter TV's godsend or are people are just tweeting through the commercial breaks?

With all the DVRing and ad-skipping going on, social TV apps offer the promise that the chance to chat in real time with fellow fans can lure people back to…

February 6, 2013, 9:39 AM EST

Data Points: Ad Play The price of a Super Bowl spot keeps going up, but advertisers keep paying

While football fans stock up on chicken wings and big-screen TVs in preparation for Super Bowl XLVII, marketers have their eye on the commercials that will play out on advertising's…

January 30, 2013, 5:20 AM EST

All Revved Up: Die Hard Reboots Iconic Battery Spot Frozen car on the lake starts up again—but with a twist

In 1975, Sears created a now-famous TV commercial in which it parked a car atop a frozen Minnesota lake, left it there for the winter and then miraculously got the…

March 29, 2012, 3:19 PM EDT

Advertisement