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Sick Nick a Drag on Viacom Ad Sales Kids net ratings declines remain a concern

Nickelodeon’s ongoing ratings woes were the talk of Viacom’s fiscal second-quarter earnings call, as executives faced a litany of pointed questions about the network’s under-deliveries. Speaking to analysts in a Q&A…

May 3, 2012, 5:43 PM EDT

BuzzFeed Tries Its Hand at Election Night Coverage Social publisher teams up with Comedy Central for #UnSuperTuesday

Joining what seems to be a growing trend for online political outlets, the social publishing pioneers at BuzzFeed ventured into new territory last evening (April 24), teaming up with Comedy…

April 25, 2012, 1:17 PM EDT

Bang Bang Pow Pow: TBS Wins Quarterly Ratings Race 'The Big Bang Theory' is a cable game changer

Mad Men may be the ultimate critical darling and The Walking Dead a relentless devourer of GRPs, but the most transformative show on basic cable is actually a broadcast hand-me-down. According…

March 27, 2012, 10:18 PM EDT

The Viacom Corporation Gets a Blog Multinational entertainment combine can now tell us about that girl at work it has a crush on

Viacom, the owner of Comedy Central, MTV, BET, VH1, Nickelodeon and movie studio Paramount, now has a blog. Initial posts at are fairly promising by corporate blog standards, with a…

March 12, 2012, 7:53 PM EDT

MediaVest Places Kraft With Key MTV Network Shows Stephen Colbert on Wheat Thins: 'Tonight, we have a product that is too important.'

You think you know Wheat Thins?" Stephen Colbert asked his audience last night on The Colbert Report. "[Bleep] you. [Bleep] you and the cracker you rode in on." The joke,…

February 24, 2012, 5:42 PM EST

Nancy Pelosi Gets In on the Colbert Super PAC Gag Mutual ironic-hate society continues apace

The irony is so thick you could spread it on toast. Follow me, if you can: Nancy Pelosi released the above fake-smear ad urging viewers to stop Stephen Colbert from going…

February 10, 2012, 9:26 PM EST

Viacom Ad Sales Drop 3 Percent Nickelodeon slump, soft scatter market take their toll

The soft scatter market has taken a bite out of Viacom’s wallet, as the entertainment conglomerate reported a 3 percent drop in advertising dollars in the last quarter of 2011. In…

February 2, 2012, 6:11 PM EST

Comedy Central Says Sheen Roast Schedule Deliberate Will capitalize on Kutcher debut with 'Two and a Half Men'

Comedy Central knew exactly what it was doing when it scheduled its roast of Charlie Sheen to air on September 19.  According to sources at the network, the fact that Ashton…

July 6, 2011, 5:16 AM EDT

MTV Entertainment Group Bulks Up Web Show Production Two Comedy Central series part of broader push

Comedy Central has unveiled two new Web-only shows that come amidst a broader reorganization at MTV Entertainment Group aimed at developing stand-alone content online. The shows—a four-part game show series called…

May 10, 2011, 11:47 AM EDT