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Topic: Comcast

LinkedIn Ads Can Be Tested and Targeted Like Never Before Direct Sponsored Content give brands new flexibility

LinkedIn advertising is growing up. The company officially launched Direct Sponsored Content today, a sign of maturity that has brands and agencies ready to invest more in the platform. Direct Sponsored…

July 24, 2014, 6:16 PM EDT

Do You Have to Go Overseas or Buy a Competitor to Get New Video Subscribers? Comcast consolidates, Netflix goes abroad

Netflix executives practically had party hats on during their earnings call on Monday. The reason? The company topped 50 million subscribers for the first time. Comcast, meanwhile, was similarly pleased…

July 23, 2014, 9:01 AM EDT

Not Ryan Block, but he feels his pain.
Comcast Apologizes for Customer Service Call From Hell Disconnecting your service is as easy as one, two ... 20 minutes later

Cable giant Comcast says it's sorry for the unusual inconvenience it caused AOL vp of product Ryan Block during a 20-minute phone call where he somewhat painfully tried to disconnect…

July 16, 2014, 1:57 PM EDT

Univision Streaming Video Stops Being Free on Friday Ratings set records, but digital will require a cable sub from now on

It's going to be harder to watch the World Cup on Univision at your desk come Friday. And if you have Comcast, you're out of luck completely. Univision, which had the…

July 2, 2014, 6:01 AM EDT

Comcast, Rubicon Project Partner for Programmatic Digital Display Ads Sales Brands can use platform to buy spots on Xfinity websites

Comcast's advertising sales division, Comcast Spotlight, and programmatic technology provider Rubicon Project are working together to allow marketers to buy display ads programmatically across XFINITY.com and xfinityTV.com. Rubicon Project's Advertising Automation…

June 3, 2014, 11:10 AM EDT

AT&T Deal to Buy DirecTV Rocks Telecom, Media Universe Mega-deal joins Comcast-Time Warner Cable on regulators' docket

The AT&T deal to buy DirecTV is officially only a couple hours old, but it's already shaking up the telecom and media industry and causing consumer groups to fret. Announced shortly…

May 18, 2014, 8:18 PM EDT

Turner Upfront Slate Tries for Younger Viewers, Even Male/Female Split Deal with Comcast includes dynamic ads

Without Steve Koonin at the helm for the first time in years, Turner is giving the floor to head of programming Michael Wright this morning. The networks are shifting focus,…

May 14, 2014, 9:30 AM EDT

Big Broadband: Regulating Internet Like a Utility Would Stifle the Internet FCC's Wheeler is caught in the middle

The Federal Communications Commission chairman Tom Wheeler is getting it from all sides on his net neutrality proposal—caught between consumer groups, big Internet companies, and now big broadband providers, all…

May 13, 2014, 1:26 PM EDT

AT&T in Talks to Acquire DirecTV $50 billion deal could close within weeks

DirecTV and AT&T are in talks to merge, with AT&T taking a stake in the smaller company in a deal composed of both cash and shares, according to multiple reports. Stock…

May 12, 2014, 7:38 PM EDT

Nielsen-BlackArrow Pact Could Speed Adoption of On-Demand Ratings Dynamic ad insertion makes all VOD content relevant

Nielsen’s mandate to begin offering on-demand commercial ratings (ODCR) has come closer to fruition, as the TV measurement giant is on the brink of being able to insert current commercial…

April 29, 2014, 9:24 PM EDT

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