Topic: Columbia Records

Beyonce Drops an Album and 17 Videos With Zero Advance Marketing

Pop star releases record at midnight on Friday

In a move that doubtless gave everyone at Columbia some kind of heart condition, hip-hop artist Beyonce released a full album on iTunes last night with absolutely no fanfare and…

Pepsi, Facebook Brass Kick Off Creative Week

'It sucks having to manage 30 agencies'—Jakeman

PepsiCo brand manager Brad Jakeman would like to work with just one ad shop—if he could. "It sucks having to manage 30 agencies," he said Monday morning at the kickoff…