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Topic: Cnn

CNN Bumps Up Original Programming 9 p.m. slot will now feature series and documentaries

In keeping with Jeff Zucker's mandate to evolve away from the traditional newscast, CNN in its  Thursday upfront presentation announced another surge in original programing. With the departure of Piers Morgan, the nightly…

April 10, 2014, 7:30 PM EDT

CNNx Promises It's a New Way to Watch News App lets users watch the past 24 hours on demand with bonus digital content

CNN embraced the digital component of its news service on Thursday when it announced CNNx, a new way to watch the network's programming. The app allows users to scroll through a…

April 10, 2014, 3:27 PM EDT

How Do You Find the Right Scream for an Angry Goat in Your Ad? Tunewelders will go to any length to find pitch-perfect melodies and organic sounds

Getting the right scream for an angry goat in a Doritos crowdsourced Super Bowl spot was just part of the job for the musicians at Tunewelders, a 5-year-old music production…

April 8, 2014, 6:07 AM EDT

Former TV News Stars Are Finding a Second Life Online Will audiences and advertisers follow?

Far from hearing crickets after streaming into the Internet abyss, former TV news talent are unearthing a flourishing market online. In mid-March, Katie Couric interviewed former New York Mayor Michael Bloomberg,…

March 30, 2014, 8:46 PM EDT

Turner Taps Donna Speciale to Oversee Integrated TV, Digital Sales Restructuring squeezes out CNN vet Greg D’Alba

On the eve of the 2014-15 upfront, Turner Broadcasting System has begun making sweeping changes in the structure of its ad sales unit, and as a result, one well-respected veteran will…

March 25, 2014, 2:28 PM EDT

ABC Is Top Banana in 4A’s Homes ZenithOptimedia, Collective study lights the path to optimized media buys

Although it’s destined to finish last again this season among broadcast’s Big Four, ABC boasts a much higher profile in the homes of ad agency types. According to a new study…

March 18, 2014, 10:34 AM EDT

Yep, Sarah Palin Is Getting Her Own Digital Network Jon Klein and Jeff Gaspin's Tapp will feature the Alaskan pundit

If the WWE can do it, why can't Sarah Palin? The Fox News contributor and not-quite-one-term former governor of Alaska has been tapped for a channel called Rogue TV on…

March 14, 2014, 5:01 PM EDT

Turner, CBS Outdoor Tip Off NYC Subway Media Play High-def screens light up 10 MTA stations

In what’s being billed as the biggest underground digital out-of-home network to date, CBS Outdoor and Turner Broadcasting System have teamed up to bring a little dazzle to the New…

March 10, 2014, 7:17 AM EDT

Flipboard Buys Mobile Newsreading App Zite From CNN Deal involves content and ad partnership

Flipboard announced today it is buying Zite, one of its smaller rivals in an increasingly crowded space of mobile newsreading apps. In addition to the acquisition, the deal includes a…

March 5, 2014, 10:50 AM EST

Piers Morgan Never Really Arrived on CNN and Now He's Leaving Will Bill Weir replace him 'sometime in March'?

Piers Morgan's 9 p.m. show on CNN is ending, the host told the New York Times' David Carr. Morgan is one of the few remaining high-profile hires from Jonathan Klein's…

February 23, 2014, 9:42 PM EST

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