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Topic: Cnbc

How the Creator of Jersey Shore Ended Up Working for CNBC

SallyAnn Salsano on life as the queen of reality TV

If Mark Burnett is the king of reality TV, then SallyAnn Salsano is certainly its queen. Salsano, a former Howard Stern Show intern, has produced dozens of reality shows for…

The NHL and NBC Tout Playoff Coverage With Candy Bars and a Willy Wonka-Style Contest

It promises to be 'DVR-proof and noisy'

NBC Sports and the NHL are using chocolate bars and a potential Willy Wonka-like payout to trumpet the Stanley Cup playoffs. Part of the "Every Game. Every Night. Don't Miss a…

CNBC Isn't Offering Nielsen Ratings Guarantees During the Day Anymore

Financial network offers internal numbers instead

CNBC, the financial news network, is done with daytime Nielsen ratings. "They are no longer guaranteeing the business day, which is the most important daypart for a financial client," a source…

Publicis Says Inequality Doomed the Company’s Union With Omnicom

Maurice Lévy cites difficulties in a planned merger of equals

Omnicom Group thinks that cultural differences doomed plans for Omnicom and Publicis Groupe to merge, but Publicis Groupe believes inequality was the culprit. In an interview with CNBC today, Publicis Groupe…

Comcast to Buy Out Time Warner Cable [Updated]

$45.2 billion deal will unite two top MSOs

In a tweet heard ‘round the cable universe, CNBC’s David Faber on Wednesday night said that multiple sources have told him that Comcast is preparing to make a formal overture…

NBCU Olympic Ad Revenue Is Snowballing

Report sees Peacock booking more than $1 billion in Sochi sales

NBCUniversal forked over some $775 million for the media rights to the 2014 Sochi Olympics, but if history is any guide, the network is all but certain to recoup the…

Digging Deeper Into Time Warner's Rejection of Charter's $37.8B Offer

Charter CEO appeals to TWC shareholders. Might Comcast try next?

Charter's most recent offer for Time Warner Cable has earned jeers from TWC brass. The potential cable conglomerate merger would have cost Charter some $37.8 billion, but Time Warner rejected…

Maria Bartiromo Will Exit CNBC for Fox Business Network

Popular anchor leaves small network for smaller network

CNBC's Maria Bartiromo, anchor for the network's Closing Bell and host/managing editor for On the Money, is leaving the finance network for its competition. The exec is joining Fox Business…

FCC Hands Bloomberg TV Big Win in Comcast Lineup Dispute

Comcast must place Bloomberg TV next to other news channels in its lineup

In a big win for Bloomberg TV, the Federal Communications Commission upheld a decision its media bureau made last year ordering Comcast to move Bloomberg TV next to other news…

How to Build a Huge Video Site Overnight Through Unintentional Clicks

Freestreams.com embeds itself into hidden banners, cranks out impressions for major brands

This past spring, a site called Freestreams.com was one of the fastest growing video properties on the Web. It had come from out of nowhere to reach 7 million unique…

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