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Topic: Clorox

Clorox Enters Brand Fray at Fashion Week Sets up a digitally-connected booth to tout new bleach

New York Fashion Week is in full swing but among the hoards of glitzy brands showing off new lines for fall, you may be surprised to find Clorox. The brand is…

September 5, 2014, 1:53 PM EDT

Todd Grantham Leaves Goodby to Run DDB California Fills role vacated by Mike Harris in June

New DDB California president and CEO Todd Grantham has spent the bulk of his career at Goodby, Silverstein & Partners. Grantham joined Goodby in 1996 and has held a series of…

September 3, 2014, 10:27 AM EDT

DDB Seeks a New President in San Francisco Mike Harris heads to L.A. production company

DDB is seeking a new president for its San Francisco office, as Mike Harris heads to a production company in Los Angeles. Harris (pictured here) had led the office—and a now…

June 6, 2014, 11:00 AM EDT

Adidas Makes Gains Among Black Consumers, L'Oréal Lags Brand study reveals the demo's feelings toward marketing

Adidas, E*Trade, Geico and Land Rover are a few of the brands that have made the biggest gains in terms of positive awareness among black teenagers and adults during the…

July 26, 2013, 7:17 AM EDT

Ad of the Day: Liquid-Plumr Gives Housewives More Erotic Cleaning Fantasies 'When you need it now'

Clogged drains are gross. Just think about the combination of things that go into rendering your tub drain completely nonfunctional: enough hair to knit a child's sweater, some soap scum,…

July 25, 2013, 2:39 PM EDT

DDB California Finds Its Creative Chief at Deutsch Jason Elm, known for his PlayStation work, starts next week

DDB has reached into Deutsch LA to find a new creative chief for its offices in San Francisco and Los Angeles. Jason Elm assumes the role of chief creative officer of…

June 12, 2013, 10:07 AM EDT

Clorox Tries to Bleach the Sin Out of Las Vegas With Outdoor Ads 'Some girl just ______ed all over my _____'

Las Vegas is a cesspool. Clorox is bleach. It's a match made in heaven. Last week during CES, DDB West began touting the brand's efficacy at cleaning up bodily fluids…

January 15, 2013, 11:20 AM EST

DDB West Adds a President Ex-twofifteenmccann exec starts this week

DDB has plucked a top executive from twofifteenmccann to help lead its West Coast operation. Mike Harris, chief strategy officer at twofifteenmccann, today assumes the new role of president of DDB…

August 1, 2012, 12:26 PM EDT

Liquid-Plumr Double Impact Has Twice the Uncomfortable Innuendo Woman gets 'pipe flushed' by a pair of plumbers

Liquid-Plumr has a product called Double Impact. So, really, what choice did DDB in San Francisco have but to create the innuendo-stuffed spot below with a housewife who daydreams about…

February 22, 2012, 1:36 PM EST

Once You Go Green, You’ll Probably Go Back Recession Takes Lasting Toll on Green Cleaning Products

Everyone likes to save the planet, unless it’s a recession. The New York Times reports that sales figures from green lines of big brand cleaning products like Clorox and Palmolive…

April 22, 2011, 5:37 AM EDT

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