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Topic: Clear Channel

This Ad For The Rolling Stones Was Deemed Too Sexy For the London Underground

Band reportedly 'dumbfounded' by the decision

You can't stop rock stars from doing what they want. Unless, of course, they've decided to place their iconic tongue logo atop a woman's private parts and run it on…

We Ask the Experts: Which Brands Are Killing It Right Now?

#AWXI attendees laud marketing peers

Which brand—besides your own—is currently impressing you? That was the question we posed to Advertising Week attendees Thursday. Check out a handful of their responses in the Instagram videos below. Siobhan Murphy,…

Marketers Are Taking Out-of-Home to the Next Level With Digital Activations

Coca-Cola and Jimmy Dean among the brands seeing results

Out-of-home experiential advertising can be a boon to brand awareness, but recent campaigns from Coca-Cola and Jimmy Dean show how marketers are trying to magnify the effect of these efforts…

Clear Channel Rebrands Itself as iHeartMedia

A move to stay competitive in digital market

Clear Channel has a new name for the digital age: iHeartMedia, reports The New York Times. The rebranding effort is inspired by the media company’s iHeartRadio online listening network. Launched in 2008,…

Ross Levinsohn Joins Scout Media as Executive Chairman

Yahoo veteran teams again with James Heckman

Scout Media, a men's sports and lifestyle digital publisher, has appointed Ross Levinsohn to executive chairman, the company's CEO James Heckman announced. Levinsohn served as CEO of Guggenheim Digital Media, which…

Clear Channel Says Radio Hosts Are Still Relevant

Findings show they have more influence than social media ads

Radio isn’t dead. It just wasn’t advertised correctly, according to Clear Channel Communications CEO Bob Pittman. “I think radio did a very poor job of marketing itself, and everybody started talking all…

Clear Channel Outdoor Rolls Out New Mobile Platform ‘Connect’

San Francisco and D.C. will be the first U.S. markets

New York-based Clear Channel Outdoor is bringing its global interactive mobile advertising platform Connect, which uses NFC tags or QR codes on advertising panels at pedestrian-accessible sites, to U.S. markets…

Horizon Inks $100 Million Deal With Clear Channel

Multiyear pact includes exclusive events, research, radio, out of home

Horizon Media has just inked a $100 million upfront deal—with a radio company? Well, yes and no. The media agency has just signed a multiyear, cross-platform pact with Clear Channel, best known…

MTV Founder Bob Pittman Is Our First Media Visionary

Clear Channel CEO's many incarnations make him a jack of all media

Bob Pittman had no intention of putting lipstick on a pig. The native Southerner and C-suite veteran, who was semi-retired a few years ago and overseeing private equity firm Pilot…

Clear Channel CEO Bob Pittman Says Don’t Follow the Digital Hype

Forget conventional wisdom

When you’re trying to understand disruption in any industry, the most important thing to remember is, ignore the conventional wisdom. That means, don’t follow the technology and don’t follow the…

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