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Twitter's TV Ad Targeting Uses 'Video Fingerprinting' New system could boost Promoted Tweets' effectiveness

Twitter today announced a new program designed to help brands sync up television ads and Promoted Tweets through the use of a cutting-edge "video fingerprinting" technology. Via a data dashboard, digital marketers can…

May 23, 2013, 12:02 PM EDT

Digital Boards Face Big Legal Fight Group says agency gutted law and overstepped authority

Digital billboards have been a financial boon to the out of home business. But if Scenic America gets its way in court, it could turn into an expensive bust for…

January 23, 2013, 7:30 PM EST

The Next App Store Is in Your Car Auto opens road for new media, ad channels

Cars are increasingly becoming just another connected device. The shift is thanks to in-car platforms like Ford Sync and General Motors-owned OnStar that allow drivers to make calls, listen to…

January 10, 2013, 3:41 PM EST

Pump Up the Volume Clear Channel's iHeartRadio makes its play for the big stage

Clear Channel’s streaming service iHeartRadio is turning up the volume in an aggressive bid to take on red-hot Spotify and Pandora. Over the past six months, Clear Channel’s digital service has…

November 27, 2012, 4:09 AM EST

Internet Radio Organizes Fight for Lower Web Royalties Pandora, Clear Channel among founding members

Internet radio services like Pandora may be popular, but they haven't been profitable, largely because of crippling music royalties. Hoping to turn around a lousy business model, Pandora and Clear…

October 25, 2012, 11:17 AM EDT

Microsoft Vet Jumps to Clear Channel Rick Song to oversee digital sales at radio powerhouse

Microsoft has lost yet another top ad sales executive. Rick Song, who spent the past six and a half years at Microsoft, has been named evp of digital sales for Clear…

July 5, 2012, 4:26 PM EDT

Yahoo Hearts Clear Channel's Digital Radio Service Levinsohn follows up Spotify deal with one for iHeartRadio

Despite his temporary (for now at least) title, Yahoo’s interim CEO Ross Levinsohn is going hard on beefing up Yahoo’s content. Within the past couple weeks he’s hammered out content…

June 28, 2012, 12:00 AM EDT

Future of Audio Hearing Kicks Over Old Issues Traditional radio continues struggle against digital pure-play services

A House hearing on the future of audio kicked the rock over on two old issues in the radio business exacerbated by the stunning growth of digital radio services like…

June 6, 2012, 1:32 PM EDT

iHeartRadio Opens Its API Third-party developers may expand availability, attract brands

Digital streaming services are expanding their self-definition by turning themselves into platforms. Last fall, Clear Channel revamped its iHeartRadio streaming site to include customization features on top of the its 800…

January 11, 2012, 8:02 AM EST

Will Supreme Court Take Up Media Ownership Rules? Media companies petition court to hear case

For decades, broadcast and newspaper companies have been in and out of court trying to convince a series of judges that the Federal Communications Commission's media ownership rules are hopelessly…

December 6, 2011, 1:11 PM EST

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