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Chuck's Big Comeback The Chuck Taylor high-top shows how a brand can rise from the dead

According to the folks at Gallup, 20 percent of Americans believe in reincarnation. There’s no telling what portion of the sample works in marketing, but for those people, the belief…

October 4, 2012, 12:01 AM EDT

Ad of the Day: Converse Matt and Kim, Soulja Boy, and Andrew W.K. party with zombies

If you’re a hard-partying, formaldehyde-guzzling zombie, Converse is the sneaker for you. For the latest installment of the brand’s “Three Artists, One Song” music-patronage campaign, agency Anomaly brought together an unlikely…

August 25, 2011, 3:24 PM EDT