Topic: Chrysler
To hear Tor Myhren tell it, Grey was dead in the water at one point during the agency’s successful bid for Procter & Gamble’s Gillette account. Why? Because a key element…
As one of marketing’s first digital agencies, Organic is credited with creating the industry’s first banner ad in 1994. Since then, Organic has had its share of ups and downs…
Arguably the most spellbinding three weeks in sports, the NCAA Men’s Division I Basketball Championship now stands as the most lucrative postseason advertising juggernaut. According to a new report from Kantar…
And on the ninth day, God looked down and very much enjoyed RAM's "Farmer" commercial on the Super Bowl. The stunning two-minute spot for Chrysler's truck division, created by The Richards…
Time Warner’s media lab got a chance to flex its brain on Super Sunday—along with Innerscope research, the neuromarketing nerve center brought in 40 people to its biometric lab and…
The lights went out in the third quarter at the Louisiana Superdome on Sunday night, but the advertising waited until the fourth to get its power surge. That's when the Budweiser,…
Social media data around the Super Bowl is becoming part of the big game fun—especially in the marketing world. So with that in mind, what can the brands "liked" on…
With a record eight automotive brands set to air spots in CBS’ broadcast of Super Bowl XLVII, the battle for hearts and minds will be more heated than ever. But…
The Ultimate Fighting Championship has gone mainstream, and the proof is in the ad inventory. On the eve of Fox’s sixth live UFC showcase, the network is completely sold out for…
If there were an award for Super Bowl advertising, Wieden + Kennedy would probably win that one, too. The agency has been the belle of Cannes and the Emmys, winning 45…
