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Topic: Chipotle

Ad of the Day: Is Chipotle's Latest Epic Animated Film Actually a Cry for Help?

It's more complicated than just 'A Love Story'

Did you ever play that game Lemonade Tycoon—the one where you start with a lemonade stand and have to turn it into a world-dominating conglomo? This new Chipotle ad is a…

Chipotle Marketing Exec Indicted in Major Crackdown on Cocaine Buyers in New York

Mark Crumpacker allegedly among drug ring customers

Mark Crumpacker, Chipotle's chief creative and development officer, has been indicted as part of a New York City drug ring bust. The Chipotle executive and Fox Business producer Katie Welnhofer were among 18…

Starbucks' Off-Menu Rainbow-Colored Drinks Are Lighting Up Instagram

#Pinkdrink is leading the craze

Colorful, off-menu drinks at Starbucks have taken over Instagram. About a month ago, pictures of a beverage called a "pink drink" that's made with acai tea and coconut milk started…

How Chipotle's Food Scares May Be Affecting Foot Traffic and Sales

Foursquare predicts sizable declines

Foursquare's data points are becoming a bigger part of its business, and this week it flexed a little muscle in that regard. Based on its Place Insights analytics tools, the mobile-app…

5 Reasons Marketers Have Largely Overlooked Generation X

They're at the peak of their careers, but many brands have forgotten them

  brightcove.createExperiences(); A few weeks ago, Lincoln Financial began running a 60-second spot about fiscal planning for your family's future. Financial…

All Chipotles Will Close for Hours-Long Safety Talk. Will It Help, or Taint the Brand Even More?

A bold, risky response to outbreaks

Today's announcement that Chipotle will temporarily close its entire system on Feb. 8 for a few hours of food safety training was only the latest development for a chain that's…

Heading Into Season 2, Has Serial Sold Advertisers on Podcasting?

Brands finally tune in to 10-year-old medium

Serial, a spinoff of the popular This American Life podcast, debuted in October 2014 to little fanfare but would go on to become the digital medium's first monster hit. Listeners…

Is Your Media Agency Operating at the Speed of Culture?

Planning will determine your future in the digital era

We've all become quite comfortable acknowledging what's now a widely adopted common truth—the velocity of change in modern media culture is so fundamentally disruptive that adapting to the shift is…

Wattpad's Native Ads Pitch in a TL;DR World? Consumers and Brands Love Long Reads

Kraft, Sony, Chipotle buy in

First the Serial podcast became wildly popular. Then President Barack Obama sat down for an interview with Marc Maron for the comedian's WTF program, and the audio-only format that is…

Ad of the Day: Panera Gets Into Lifestyle Branding With Manifesto About Healthy Living

Anomaly's first work on the account

New ads for Panera Bread lean into the food-as-lifestyle trend—and in that sense, play in the space of Chipotle and, to a lesser extent, Chobani. While Panera's ads, which break today,…

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