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Topic: Chipotle

Chipotle Picks Venables Bell & Partners, MullenLowe Mediahub to Help Turn Its Brand Around

Chain hopes to bounce back from E. coli scandal

Chipotle has picked Adweek's 2016 Breakthrough Agency of the Year, Venables Bell & Partners, and MullenLowe Mediahub to handle its creative and media business after a review. According to the press…

It Sounds Obvious, but to Be Trusted, Brands Must Be Honest

3 lessons from marketers who did it right

After the nastiest, most mean-spirited presidential campaign in modern history resulted in a new presidency that will be markedly different from the last eight years, many questions remain about whether…

See the First Two Episodes of Chipotle's Weekly, Minute-Long Snapchat Show

Dropping Tuesdays at 3 p.m. ET

Is Chipotle dishing out some sick stuff? This time, the burrito chain sincerely hopes so. Chipotle's image has taken a beating all year, what with E. coli and norovirus outbreaks and…

An Embattled Chipotle Is Looking for a New Creative Agency Partner

The brand is trying to move past its E. coli scare

Fast casual chain Chipotle has begun the process of bringing a new ad agency partner on board to help guide its marketing efforts. The Denver-based company has previously eschewed traditional television…

Ad of the Day: Is Chipotle's Latest Epic Animated Film Actually a Cry for Help?

It's more complicated than just 'A Love Story'

Did you ever play that game Lemonade Tycoon—the one where you start with a lemonade stand and have to turn it into a world-dominating conglomo? This new Chipotle ad is a…

Chipotle Marketing Exec Indicted in Major Crackdown on Cocaine Buyers in New York

Mark Crumpacker allegedly among drug ring customers

Mark Crumpacker, Chipotle's chief creative and development officer, has been indicted as part of a New York City drug ring bust. The Chipotle executive and Fox Business producer Katie Welnhofer were among 18…

Starbucks' Off-Menu Rainbow-Colored Drinks Are Lighting Up Instagram

#Pinkdrink is leading the craze

Colorful, off-menu drinks at Starbucks have taken over Instagram. About a month ago, pictures of a beverage called a "pink drink" that's made with acai tea and coconut milk started…

How Chipotle's Food Scares May Be Affecting Foot Traffic and Sales

Foursquare predicts sizable declines

Foursquare's data points are becoming a bigger part of its business, and this week it flexed a little muscle in that regard. Based on its Place Insights analytics tools, the mobile-app…

5 Reasons Marketers Have Largely Overlooked Generation X

They're at the peak of their careers, but many brands have forgotten them

  brightcove.createExperiences(); A few weeks ago, Lincoln Financial began running a 60-second spot about fiscal planning for your family's future. Financial…

All Chipotles Will Close for Hours-Long Safety Talk. Will It Help, or Taint the Brand Even More?

A bold, risky response to outbreaks

Today's announcement that Chipotle will temporarily close its entire system on Feb. 8 for a few hours of food safety training was only the latest development for a chain that's…

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