Topic: Chicago

An Open Letter to the AAF President on the Ridiculousness of All-Male, All-White Juries

Chicago ad awards panel includes no women or minorities

Dear Mr. James Edmund Datri, The year is 2016. Or it was, last I checked. Yet seeing the lineup that the Chicago Advertising Federation put together for this year's American Advertising Awards…

Taking Millennials at Face Value Will Derail Your Marketing Efforts to Reach Them

Dig deeper for valuable intel about this diverse generation

I've always had a problem with generational marketing, by which I mean the assumption that you can lump millions of people together just because they're more or less the same…

For Halloween, a Chicago Hot Dog Stand Is Dressed as McDowell's From Coming to America

Wiener's Circle raises the golden arcs

Sexual Chocolate may not have been on hand to play the opening celebration, but McDowell's still came to life in style this week—albeit a bit outside of Queens. Chicago's Wiener's Circle,…

Mcgarrybowen's International CEO and Chicago President Heads to Land O'Lakes

Tim Scott succeeds Barry Wolfish as chief marketing officer

Mcgarrybowen's outgoing Chicago president and international CEO is heading to Land O'Lakes. Tim Scott will be chief marketing officer at the Minneapolis-St. Paul, Minn.-based company, succeeding Barry Wolfish, who takes over…

Y&R Chicago Gets a New Chief

John Fraser replaces Kary McIlwain as president

Young & Rubicam has reached into mcgarrybowen to find a new head for its Chicago office. John Fraser, chief operating officer at mcgarrybowen in Chicago, is replacing Kary McIlwain as president…

Cramer-Krasselt Gets a New Kind of Creative Chief in New York

Craig Markus succeeds the departing Larry Hampel

Larry Hampel's decision to step aside late last year and do his own thing gave Cramer-Krasselt vice chairman Marshall Ross an opportunity to pick a new kind of chief creative…

American Cancer Society Exec Hires a Shop She Worked With at Wrigley

DDB succeeds The Martin Agency

The Chicago office of DDB has leveraged a past connection with the American Cancer Society's new marketing chief to land the organization's creative account, which is backed by nearly $30…

Ad of the Day: Ogilvy Fits Entire Hemingway Novels Into 15-Second Instagrams

Author's foundation hopes mini-movies intrigue readers

Ernest Hemingway novels are about a lot more than old men fishing and young men dying. But 75 years after their publication, they're often perceived as spartan scenarios accented by…

Why Tech Brands Are Suddenly in Love With Billboards and Subway Ads

Out-of-home drives app downloads

A few years ago, out-of-home advertising was still primarily used by either big, traditional brands or local businesses. But as technology becomes more engrained in everyday life, companies like Facebook,…

Airbnb Hires a Global Media Agency

Starcom wins pitch for the business

Airbnb has awarded Starcom its global media business after a review. The agency's Chicago office will manage the San Francisco-based company's global media strategy and U.S. activation. Global media spending could…