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Topic: Chicago

Havas Worldwide Chicago's New Chief Is a Familar Face Paul Marobella has led the Chicago Group for 2 years

Havas Worldwide has installed a new president atop its Chicago office but he's a familiar face at the agency. Paul Marobella has been group president of Havas Chicago Group, a collection…

May 29, 2014, 12:35 PM EDT

Media Agencies Are Bullish on Chicago Marketers see the Windy City as more in touch with consumers

Lately, a whole string of media agencies are falling in love with Chi-Town. As some marketers, especially heartland brands, see Chicagoans as more representative of the American consumer than those who…

April 21, 2014, 8:57 PM EDT

DDB Chicago Fills Its Top Creative Slot John Maxham comes from Cole & Weber United in Seattle

DDB, three weeks after filling its top creative role on McDonald's in the U.S., has found a new chief creative officer for its Chicago office. John Maxham, who most recently was…

January 27, 2014, 5:23 PM EST

This Chicago-based Agency Specializes in Multicultural Work Commonground's clients include Coca-Cola, NBCUniversal, Miller Lite and Verizon

Specs Who Co-founders and managing partners Sherman Wright (l.) and Ahmad Islam What Marketing agency Where Chicago Agency vets Wright and Islam bumped into one another while vacationing in Cancun and bonded over the…

January 23, 2014, 5:42 AM EST

In Frozen Chicago, Giant Sunbathing Woman Lifts Spirits and Crushes Cars Arizona tourism ad kicks off 400-pound flip-flops

Temperatures dropped dramatically in Chicago this week, and so did a pair of 16-foot-long, 400-pound flip-flops. They were kicked off, or at least looked to have been, by a bikini-clad…

January 9, 2014, 9:12 AM EST

Young & Rubicam Chicago Hustles to Rebound After 3 Losses CEO Matt Anthony says the market is still important strategically

Young & Rubicam remains bullish about its Chicago office despite a trio of account losses there and the review of its signature Sears account. Since January, the office has lost Hotels.com,…

November 11, 2013, 10:46 PM EST

Oscar Mayer Bacon Is No Longer Hiding the Blubber Rolling with the fat

In 1924, Oscar F. Mayer (who’d started a butcher shop in Chicago with his brother Gottfried) patented presliced, packed bacon. Soon, Mayer added the brand’s signature yellow band, which quickly…

October 24, 2013, 6:51 AM EDT

A Communications Strategist Discusses the Overlap of Politics and Branding Kevin Hauswirth’s lessons learned in social media

Specs Who Kevin Hauswirth Age 29 New gig Senior strategist, Purple Strategies Old gig Chicago’s first director of social media What’s it been like to move to the private sector after working with Mayor…

September 15, 2013, 8:19 PM EDT

Havas Creative Chief Jason Peterson Is Now Also a President Has dual role in Chicago office

It’s not the first time Jason Peterson has been more than just a creative chief. This time, however, the scale is much bigger. Peterson, chief creative officer at the Chicago office…

August 6, 2013, 12:29 PM EDT

iCrossing Hires Moxie and Razorfish Vets Ramps up personnel after recent account wins

A steady stream of new business means more hands needed on deck for iCrossing. The digital agency today is announcing it has hired industry mainstays Christine Bensen, most recently at…

June 18, 2013, 3:25 PM EDT

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