Topic: Chevrolet Silverado

Silverado's Super Bowl Ad Is a Livestock Love Connection

'Romance' follows a bachelor bull

Sure, most Super Bowl ads feel like they're just a bunch of bull, but that's the literal and likable truth of Chevrolet's game day ad for the Silverado. "Romance" puts a…

Silverado Begins New 2014 Launch From Commonwealth

GM's biggest marketing effort in years

General Motors on July 4 will kick off its biggest launch of the last six-plus years, with the debut of the 2014 Chevrolet Silverado. The campaign breaks in Texas, where…