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Topic: Charles Barkley

Ad of the Day: Spike Lee, Charles Barkley and Samuel L. Jackson Are on the Road Again

Capital One's star trio returns for the Final Four

In a fresh series of Capital One ads from DDB Chicago that broke over the weekend, Spike Lee, Samuel L. Jackson and the newly minted Round Mound of Sit Around…

Turner Ad Sales Chief: 'Dayparts Are Dead'

Basketball stars and Billy Eichner tout dozens of shows on 8 networks

For the first time, Turner brought all of its networks together under one roof for its 2015-2016 upfront. That roof? The Theater at Madison Square Garden. "When they planned this, they…

Domestic Abuse Allegations Cause Brands to Rethink Sponsorships

The incredible shrinking athlete endorsement deal: Part 1

NFL star Ray Rice indicted on charges of assault and domestic abuse. Adrian Peterson indicted on charges of aggravated assault and reckless injury to a child. Olympic hero Oscar Pistorius…

Foot Locker Stocks Up on Professional Athletes for YouTube Success

James Harden, Charles Barkley score for sports retailer

Foot Locker nabs two clips this week on the Adweek/VidIQ top 10 branded video chart with its "Short Memory" series. Both videos show Houston Rockets star James Harden trying to…

TNT Tips Off NBA Playoffs With Rihanna

Turner net preps big promo push

With the curtain set to go up on the 2013 NBA Playoffs, Turner Sports is priming the promotional pump with a little help from Rihanna and the Crossroads of the…

Capital One May Get Charles Barkley on Twitter

Underscores financial giant's social-media focus

Charles Barkley's new gig as a Capital One spokesperson during March Madness may soon be bringing the ultra-quotable Round Mound of Rebound to Twitter—even though he's dissed the social site…

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