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Topic: Chanel

Forget New York and Paris—Fashion Weeks Are Found From Seattle to Stockholm

Not to mention Hoboken, Hong Kong and all over the map

The fashion forward are not limited to the runways of Paris, Milan and New York. Welcome to Fashion Week—in Hoboken. As in New Jersey. Also, Seattle, Tampa, Phoenix, Austin, Brooklyn…

Ad of the Day: Pharrell Stars in a Musical Fantasy Drawn From Chanel's History

A short film rich in details, from Karl Lagerfeld

This week, a select group of international jet-setters has descended upon Salzburg, Austria, to attend Chanel's pre-fall 2015 Métiers d’Art fashion show, which takes place today at an 18th century…

Luxury Brands Are Still Casting a Leery Eye Toward Social Media

Apple, Rolex and Monocle love their exclusive appeal, but to what end?

While scores of marketers practically bear-hugged Facebook and Twitter when they first launched, seeing these social platforms as an opportunity to reach the masses, luxury brands stayed mostly out of…

Brand of the Day: Chanel No. 5 Finds a New Muse in the Stunning Gisele Bündchen

Baz Luhrmann's encore

Chanel No 5. makes you irresistible. At least, if you're Gisele Bündchen. The supermodel stars in this new three-minute ad for the brand, a sequel of sorts to Chanel's 2004 love…

Chanel Got 1.8 Million Instagram Followers Virtually out of Nowhere

After a few posts, the brand has competitors beat

After only one day of Instagram work, Chanel is already ahead of a good number of its high-end fashion competitors in terms of audience on the social channel. Chanel posted its…

Dove's 'Beauty Patch' Already Has 13 Million Views

Skincare brand does it again, sits atop Top 10 video rankings

Dove's Beauty Patch video has been viewed a whopping 13 million times in six days on YouTube, per the brand's account on the social vids site. Not surprisingly, that kind of…

Ad of the Day: Keira Knightley Does Her Best Bond Girl Imitation for Chanel

Joe Wright directs 'She's Not There'

Since first signing on as the face of Chanel's Coco Mademoiselle fragrance in 2007, Keira Knightley has become firmly ensconced within Karl Lagerfeld's pantheon of waifish muses, a group that…

Luxury Resellers Are Giving Fashion a Second Life

The burgeoning market for 'pre-loved' goods

Jaclyn Shanfeld became a fashion entrepreneur by accident. After snapping off a heel while rushing to a bar mitzvah in Beverly Hills, she hobbled into the local Fred Segal boutique…

'SNL' Spoof of Brad Pitt's Chanel Ad Only Slightly Sillier Than the Real Thing

Taran Killam takes a crack at it

That Saturday Night Live would skewer Brad Pitt's Chanel No. 5 campaign was "inevitable." That's the word the hunky actor poutingly emoted at the end of his much adored/discussed/maligned Chanel…

Brad Pitt's Chanel No. 5 Ad Is Total Nonsense, and I'm OK With That

Brand still gets its money's worth

Brad Pitt can always get hearts a-racing and tongues a-wagging, which is gold for any marketer he aligns with. In the case of his $7 million endorsement of iconic French…

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