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Topic: celebrity marketing

Buick, Ford Enlist Vine Stars, Get Intriguing Results Check out their hit 6-second videos

While some brands have been using Vine for well over a year, the automotive category seems to be picking up steam with the 6-second social videos. Buick recently enlisted Vine star…

April 18, 2014, 3:56 PM EDT

Associated Pushback on Twitter AP rankles some with Samsung ads

The Associated Press this week is causing a stir by running ads for Samsung via the wire service's Twitter account. The ads—appearing in conjunction with the Consumer Electronics Show in…

January 8, 2013, 6:50 PM EST

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