Celebrity Endorsements | Adweek
Advertisement

Topic: Celebrity Endorsements

Top 10 Commercials of the Week: Jan. 18-25 Nike counts on Kobe, Barclays counts your pennies, and you can count on the Guinness clock

This week, Starbucks shows some love for the most hated day of the week, Dean Winters brings more mayhem for Allstate, and Internet Explorer—like many of us—is nostalgic for the…

January 25, 2013, 8:42 AM EST

Kate Upton Scrubs a Clean Path to Super Bowl for Mercedes-Benz Model washes CLA in one of two teasers

Kate Upton is everywhere and nowhere for Mercedes-Benz as it prepares to air its 60-second Super Bowl spot on Feb. 3. The automaker on Saturday released its official 40-second teaser for…

January 22, 2013, 1:30 PM EST

Ad of the Day: Nike Love him or hate him, you'll enjoy W+K's hugely entertaining new Kobe Bryant spot

Lots of people don't have much use for Kobe Bryant, but his new Nike spot really is one of the most enjoyable ads he's ever done. The Los Angeles Lakers star…

January 18, 2013, 12:22 PM EST

Top 10 Commercials of the Week: Jan. 11-18 Rory becomes Tiger, people become sushi, and William Shatner becomes Kaley Cuoco's dad

This week, Hertz fooled people with a hot new ski accessory, Axe compared the relative attractiveness of firemen and astronauts, and Samsung showed that its washing machine holds up to…

January 18, 2013, 8:35 AM EST

Rory McIlroy and Tiger Woods Trade Shots for Nike Golf W+K spot echoes other sports-rivalry ads

Rory McIlroy made headlines this week by signing an endorsement deal with Nike worth a gazillion bucks (or at least $20 million a year for five years, possibly more). The…

January 16, 2013, 9:14 AM EST

MilkPEP Joins Super Bowl Lineup, Preps Ad With Dwayne 'The Rock' Johnson Peter Berg directs :30 from Deutsch

A broadcast known mostly for beer and soda is getting something different this year: a tall glass of milk. The Milk Processor Education Program, aka MilkPEP, is preparing its first Super…

January 11, 2013, 3:46 PM EST

Kaley Cuoco and William Shatner Team Up for Priceline Spot 'Big Bang Theory' actress plays his daughter

Shatner's back, bitches! Sure, Priceline killed off his iconic "Negotiator" character in a bus crash a year ago. But we all knew that creative shift had about as much chance…

January 11, 2013, 9:59 AM EST

Top 10 Commercials of the Week: Jan. 4-11 Coke refreshes its polar bears, Target makes groceries fashionable, and Burberry finds its Romeo

This week, DirecTV posits that cable is worse than lots of other terrible things, Blake Griffin wants you to "Be amazing," and McDonald's chicken is literally out of this world. Many…

January 11, 2013, 9:09 AM EST

Ad of the Day: The Guardian The British newspaper wants to own the weekend. No, really, own it

The Guardian wants Britain to know it's taking over the weekend. No, literally taking it over, to the point where Brits will soon be forced to refer to their days off…

January 10, 2013, 1:17 PM EST

Gangnam Style's Psy to Star in Super Bowl Ad for Wonderful Pistachios Paramount Farms nut brand turns to South Korean rapper for a :30

It was probably inevitable that Wonderful Pistachios, a brand known for cartoony commercials with broad comedy and D-list celebrities, would eventually end up on the Super Bowl. And indeed, the Paramount…

January 9, 2013, 9:33 AM EST

Advertisement