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Topic: Celebrity Endorsements

4 Ways to Avoid Being Sued by a Celebrity Over a Tweet Legal experts share tips for brands as Heigl takes Duane Reade to court

When you're the social media manager for a brand, a celebrity being photographed with your product is probably the best and worst thing that can happen to you. It's a…

April 11, 2014, 10:02 AM EDT

Gary Busey Likes Amazon Fire TV Because You Can Talk to It Like a Narcissistic Madman Odd intro spot from WongDoody

Gary Busey's at his manic, unhinged best in WongDoody's spot introducing the $99 Amazon Fire TV set-top box. Everyone's favorite gnarled, Oscar-nominated lunatic begins, "If you're like me, you like talkin'…

April 3, 2014, 10:22 AM EDT

Nicole Kidman Loses Her Pants, and About 30 Years, in Jimmy Choo Ad Another A-lister is barely recognizable

Hiring celebrities to model for fashion ads and then rendering them unrecognizable is all the rage. Not long ago, we saw a very ambiguous Jennifer Lawrence pose for Dior. Now, Nicole…

April 2, 2014, 4:40 PM EDT

Andrew McCutchen Loves His Lox in SportsCenter Ad for Opening Day Pirate lives up to his team's nickname

Are you ready for some baseball? ESPN has Major League Baseball's Opening Day covered today with a new "This Is SportsCenter" spot starring the reigning National League MVP, Andrew McCutchen of…

March 31, 2014, 2:33 PM EDT

Ad of the Day: Keira Knightley Does Her Best Bond Girl Imitation for Chanel Joe Wright directs 'She's Not There'

Since first signing on as the face of Chanel's Coco Mademoiselle fragrance in 2007, Keira Knightley has become firmly ensconced within Karl Lagerfeld's pantheon of waifish muses, a group that…

March 26, 2014, 3:06 PM EDT

Activia Shows That Inside Shakira's Famous Stomach Are ... More Shakiras! Doing the world's most literal belly dance

Activia managed to drag Shakira out of wherever she's been hiding and put her in the brand's new "Dare to Feel Good" ad, which gives us an interesting and cartoonishly…

March 18, 2014, 10:46 AM EDT

Arnold Wants You to Drive Around in His New Tank, Crushing Stuff for Charity After-school program fundraiser instantly goes viral

Arnold Schwarzenegger has finally achieved his lifelong dream. No, it's not becoming a champion weight lifter/action hero/governator. It's his dream of owning his own "f--king tank." Since it's only natural for…

March 14, 2014, 11:00 AM EDT

Adweek's Top 5 Commercials of the Week: Feb. 21-28 Boys and girls, kitties and crazies. Vote for your favorite spot

In this week's best new commercials, Katy Perry and other famous women launch a new battle cry for CoverGirl. Jeff Gordon pulls another prank for PepsiMAX. British mobile company Three…

February 28, 2014, 8:06 AM EST

Jennifer Lawrence's New Dior Ads: Totally Gorgeous, or a Photoshopped Mess? Different look for the Oscar winner

You might think that Dior, after paying Jennifer Lawrence a lot of money to be an endorser, would want the woman in its new ad to look pretty obviously like…

February 25, 2014, 10:52 AM EST

Vanilla Ice Reminds Us of His Other Song in Cheesy Ad for Kraft's Ninja Turtles Macaroni 4 out of 5 mothers approve

Go Ninja Go! Who says Vanilla Ice never had any street cred? Everyone, I guess. And when it comes to hip-hop, they're right. But … who cares? The rapper (term used…

February 19, 2014, 9:13 AM EST

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