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Topic: Cbs

Twitter Top 10: Packers-Seahawks Brawl Owns Social Media

But Cowboys and 'Niners fans talked more smack

The Seattle Seahawks paddled the Green Bay Packers Thursday evening as the nation watched in horror on NBC, and that ruled the Twittersphere the week of Sept. 1. Though, fans…

Jim Parsons Hits the Stratosphere

The star of TV's biggest show talks about The Big Bang Theory, Emmy Awards and Larry Kramer

Honestly, if this keeps up, they’re just going to have to rename the Emmy Award for Lead Actor in a Comedy the Jim Parsons Award. Last week, the 41-year-old won…

CBS Exec Steve Capus Discusses the Evolution of the Evening News

With online and mobile, broadcast is no longer the endgame

Specs Who Steve Capus New gig Executive editor, CBS News;executive producer, CBS Evening News Old gig President, NBC News;executive producer, NBC Nightly News Age 50 Twitter @SteveCapus Photo: Alfred Maskeroni What insider knowledge are your bringing to your…

What Did TV CEOs Tell Investors About the Weak Ad Market?

Telcos, cars and CPG underspent on television

Now that second-quarter earnings are over for the media sector, we can finally take a good look at what senior media company executives actually said on calls to investors when…

Craig Ferguson May Get a New Talk Show

In final talks with Tribune about syndicated series

Not only is Craig Ferguson not going away, but he's also showing up everywhere now. As predicted, Ferguson may return to the talk show circuit soon after he steps down…

All of San Francisco Hates NFL Red Zone Advertising

Football advertisers criticized for covering TV screens during key plays

Here's an agreement between The Northern California Toyota Dealers Association and the San Francisco 49ers that seems to have caught viewers’ attention in all the wrong ways: During the team’s…

Fantasy Football’s Mobile Growth Pushes Sports Publishers to Revamp Apps

Brands still slow to shift investments

Thanks largely to a major cultural shift from desktop to mobile media, fantasy football diehards are already obsessively checking their smartphones as NFL training camps push forward. And publishers are…

Mazda Rolls Out New Miata via Fashion Rocks Microsite

Duran Duran and Afrojack perform

Mazda is launching a new microsite today that will unveil the 2016 MX-5 Miata roadster. The site will be tied to Fashion Rocks, a live TV show celebrating the world of fashion…

With Broadcast Volume Down, TV Inventory Is Going to Get Expensive

Scatter market due for a major uptick

If everybody waits out this upfront for better inventory in the fall, will anybody get enough of it? Brian Wieser, analyst at Pivotal Research (and a former head forecaster for…

That's a $6 Billion Upfront Wrap for All of NBCUniversal

Broadcast CPMs up 7.5-8%, volume rises

NBC broadcast has wrapped its upfront sales effort, securing $2.3 billion in ad dollars across prime time, sports and late night, said sources. It's a slight gain over the $2.25…

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