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Topic: Cbs

Stephen Colbert's 5 Funniest Lines as Emcee of the Ad Council Dinner A public service for the industry

FedEx CEO Fred Smith was ostensibly the main man at the Ad Council's annual fundraising dinner on Wednesday night, but it can be hard even for the winner of a…

November 20, 2014, 6:19 AM EST

Viewership Is Up but Ratings Are Down—What's Going On? Our show is especially popular among imaginary viewers

There's a problem with the metric that TV networks are asking everyone in the media to look at when it comes to viewership: At least from an advertising perspective, it…

November 19, 2014, 7:00 AM EST

Google’s Private Markets Give Brands More Reason to Buy Into Digital Ad Technology Exclusive exchanges reshaping programmatic

Google's Neal Mohan says he wants technology to disappear. Now, that could sound odd coming from the search company’s ad tech chief, but he has a point, and it’s one…

November 17, 2014, 12:02 AM EST

L.A. Dodgers' Adrian Gonzalez Spends His Offseason Playing Fantasy Football For sports TV, he heads to HBO

Specs Who Adrian Gonzalez Age 32 Claim to fame Los Angeles Dodgers first baseman; winner of the 2014 Silver Slugger Award, Golden Glove Award and Fielding Bible Award Base San Diego Twitter @AdrianTitan23 What’s the first information you…

November 17, 2014, 12:02 AM EST

As of Halloween, This Season's TV Ratings Are So Low It's Scary Fox cancels Utopia, NBC cancels Bad Judge and A to Z

It is the middle of the fall, when the leaves turn brown and die, as so do the sitcoms. This has been a notably bad year for new broadcast TV—multiple networks…

October 31, 2014, 4:12 PM EDT

Why It Took So Long for ABC to Cancel Manhattan Love Story Comedy is the first show to fall this season

As the fall TV season kicks off, the networks usually have itchy trigger fingers when it comes to killing off new shows that flop out of the gate. But not…

October 27, 2014, 4:56 PM EDT

TV's Worst Prime-Time Debuts, From 2000 to Present See the first program canceled each fall

October 27, 2014, 4:51 PM EDT

CBS Prepares to Launch 24-hour Digital News Network Aims for early November roll out

CBS is preparing a new 24-hour digital news network with an accompanying marketing campaign, reports Capital New York. The network—dubbed CBSN—is in the final stages of development, including getting trademarks for…

October 27, 2014, 3:50 PM EDT

TV's 10 Worst Time Slots: Can Any Show Survive? Tick tock, Gracepoint

If a TV series is placed in a terrible time slot and no one is around to watch it, does it make a noise in the ratings? Of course not,…

October 21, 2014, 4:57 PM EDT

Roku's New Video Ad Network Will Target Highly Specific Audiences A rare model

Roku is poised to launch a video advertising network, according to The Wall Street Journal today. The company will sell advertising to marketers and agencies, and the ads will be…

October 15, 2014, 3:33 PM EDT

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