Topic: CBS Outdoor

Since the Ebola Scare, This Sanitizer-Dispensing Ad Company Has Been Cleaning Up

Terraboost Media saw usage increase as much as 650%

Sales of hand sanitizer surged during the Ebola scare, increasing about 56 percent in October 2014 over the previous year, according to data from IRI, a market research firm. But…

CBS Outdoor Agrees to Buy Van Wagner's Billboard Business

Will pay $690 Million in cash for 1,100 boards

CBS Outdoor Americas announced today it plans to purchase Van Wagner Communications' billboard business, "a privately held company with outdoor advertising in New York's Times Square and on buses on…

Who Exactly Is Seeing Your Pricey Times Square Billboard?

Stats on some of the most expensive ad space in the world

Times Square is often called the "crossroads of the world." That may be one reason buying billboard space of any kind in the heart of New York's tourist mecca can…

Turner, CBS Outdoor Tip Off NYC Subway Media Play

High-def screens light up 10 MTA stations

In what’s being billed as the biggest underground digital out-of-home network to date, CBS Outdoor and Turner Broadcasting System have teamed up to bring a little dazzle to the New…