CARU | Adweek
Advertisement

Topic: CARU

Type
Study: McDonald's, Burger King Rely on Giveaways, Not Food, to Lure Kids You want some fries with that toy?

A new study says McDonald's and Burger King aren't living up to industry pledges when it comes to marketing to kids. By downplaying food in favor of promoting premiums like…

August 28, 2013, 5:00 PM EDT

Advertisement