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Topic: Cars.com

Gannett Agrees to $1.8 Billion Buyout for Cars.com Could be announced as soon as today

Gannett Co. has agreed to buy out the other companies who own a stake in Cars.com for $1.8 billion, "a person familiar with the matter" told Bloomberg News. Gannet Co. already…

August 5, 2014, 1:32 PM EDT

Top 10 Auto Brands for Sprint Subscribers Infographic shows Toyota is winning this lead gen battle

Automotive brands have long circled the field of Google marketing like robins on a worm hunt, trying to snatch up consumers and drive them to lead-generation landing pages. And such…

March 25, 2014, 11:43 AM EDT

Showrooming is a Very Real Problem for Car Dealerships, Too 63% use their smartphones while at an auto lot

There’s been a lot of attention paid to the harm done to big-box stores when shoppers check out merchandise in brick-and-mortar outlets, only to buy it online (often at Amazon)…

January 24, 2014, 12:02 AM EST

Super Bowl Teams' Fans Pick Favorite Brands Baltimore likes BlackBerry, San Fran digs Calvin Klein

Social media data around the Super Bowl is becoming part of the big game fun—especially in the marketing world. So with that in mind, what can the brands "liked" on…

February 1, 2013, 5:08 PM EST

Cars.com to Get Overly Dramatic in Super Bowl Ad From Mcgarrybowen Pair of videos tease first-quarter :30

Drama is good for Super Bowl commercials. It's less good when you're shopping for a car. Cars.com is vowing to bring some extra drama to the Feb. 3 broadcast with its…

January 22, 2013, 6:36 PM EST

Penn State Loses 20-Year Sponsor in State Farm Child abuse scandal starts to rock marketers tied to PSU football

State Farm will not be a Penn State football advertiser this season for the first time in nearly 20 years due to the child sex abuse scandal that's plagued the…

July 24, 2012, 4:20 PM EDT

Cars.com Awards Creative Business New agency succeeds DDB Chicago

Cars.com has found a new home. Two months after launching a review of its creative business, Cars.com has hired the Chicago office of mcgarrybowen. Annual media spending is estimated at $30…

May 31, 2012, 5:19 PM EDT

Cars.com Causes Women to Grow Second Heads, Too DDB's Super Bowl spot gets a sequel

Cars.com's Super Bowl commercial, with the man and his excitable singing appendage, was certainly one of the odder spots of the night. Now, DDB Chicago has released a follow-up spot,…

March 13, 2012, 10:09 AM EDT

Cars.com's Super Bowl Ad Stars a Man and His Excitable Appendage Guy's 'confidence' grows after visiting site

What can you really say about Cars.com's 2012 Super Bowl commercial, posted in full below? Created by DDB Chicago, it features a man who has grown a second gleeful head—a…

January 26, 2012, 9:50 AM EST

Cars.com Gasses Up for the Super Bowl Online service in for a third-quarter spot

Cars.com on Friday confirmed that it has signed on for NBC’s Super Bowl XLVI roster, purchasing a 30-second spot that will air in the third quarter. With its latest Super Bowl…

October 7, 2011, 7:23 AM EDT

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