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Topic: Cannes Lions

Here's Harvey Nichols' Follow-up to One of the World's Most-Awarded Ad Campaigns Has the retailer finally found the Christmas spirit?

Luxury retailer Harvey Nichols practically swept the 2014 Cannes Lions with its last holiday campaign, which won a staggering four Grand Prix. Now the brand has returned with its highly…

December 2, 2014, 9:41 AM EST

Heineken Is Cannes' Marketer of the Year Past honorees include Coca-Cola and Mars

The Cannes Lions International Festival of Creativity will honor Heineken its Creative Marketer of the Year at the festival in June. Past honorees include McDonald’s last year, Coca-Cola in 2013 and…

November 21, 2014, 5:16 PM EST

Twitter's 'Dronie' of Patrick Stewart Is Social Gold Generates immediate Cannes buzz

Twitter is like every other digital platform and ad agency roaming Le Croisette in Cannes this week—it's trying to drum up new business. Showing the fun side of your brand…

June 16, 2014, 1:49 PM EDT

Facebook's Hacker Culture Heads to Cannes Plans to develop campaigns, not just talk

Facebook plans to hack the ad industry at Cannes. Instead of building software, it’s building marketing campaigns with brands. Mark D’Arcy, chief creative officer of Facebook Creative Shop, is taking more…

June 10, 2014, 6:01 PM EDT

You Need More Than Great Ads to Win at Cannes Agencies get quirky in their video entries

Some recent case-study videos have become just as creative—sometimes more so—than the campaigns they tout. As award show entry numbers swell—the Cannes Lions festival got 37,427 submissions this year, up…

June 9, 2014, 9:54 PM EDT

Cannes Memories and Predictions From 10 of the World's Top Creatives Tales from the Croisette

• David Lubars Worldwide chief creative officer, North American chairman, BBDO Favorite ad ever in Cannes: BMW Films, but not because I was one of its creators. I like it because it broke…

June 9, 2014, 9:45 PM EDT

25 Campaigns That Will Win Lions in Cannes From Chipotle to Volvo Trucks, here's the work to watch

It will surely be an epic festival for Volvo Trucks. But who else will go Lion hunting in Cannes this year? Adweek again partnered with Leo Burnett for this preview of…

June 8, 2014, 8:15 PM EDT

LinkedIn's Roadshow Heads to Cannes With a new slate of ad offerings, a social network goes deal-making on the Riviera

The Cannes Lions festival has become a tech playground, and LinkedIn has embraced the event to strengthen its industry ties. At last year’s festival, agencies and brands still demanded improved products…

May 20, 2014, 6:16 AM EDT

This Digital and Traditional Agency Hybrid Showed Its Might at Cannes This Year Pereira & O’Dell adds Airbnb to impressive roster

Specs Who (l.-r.) Nancy Daum, COO; P.J. Pereira, CCO, co-founder; Jaime Robinson, vp, executive creative director; Andrew O’Dell, CEO, co-founder What Advertising and communications agency Where San Francisco offices Its founders’ roots are in…

October 3, 2013, 7:33 AM EDT

The Cannes Mayor and Former Mad Man Explains Why The Lions Is His Favorite Week of the Year Bernard Brochand, Mayor of Cannes

It may surprise you to learn that the Mayor of Cannes, Bernard Brochand, is an ex Mad Man with stints at DDB, Havas and even P&G under his belt. In…

July 17, 2013, 6:53 PM EDT

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