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Topic: Canal+

Canal+'s Soccer Fan Hasn't Missed a Match in 30 Years, but Hasn't Seen One Either

Fun promo for France's 'clásico'

Soccer fun fact: A "clásico," which originally referred to a Real Madrid vs. Barcelona game, now means any game between fierce rivals within the same country—like Manchester United vs. Liverpool—making…

Canal+'s Distressingly Comical Christmas Ad Is a Whole Different Animal

Meet the not-so-cute baby of the family

Paris agency BETC and client Canal+ have teamed up for a number of animal-themed commercials over the years, from their famous directing bear to their ballsy unicorns. But this latest…

Why Don't We Have Unicorns Today? This Ballsy French Ad Explains Everything

Canal+'s new take on Noah's Ark

We would still have unicorns around today were it not for an epic screw-up by Noah's son during the loading of the Ark all those years ago. That's the premise of…

French Resistance Crumbles in Netflix Debut

But company still faces stiff cable competition

Netflix broke through some heavy French telecom resistance today as it debuted its video-on-demand service in six more European countries. One of France's major telecom companies, Bouygues, announced that it…

Canal+ Lets You 'Be the Bear' in Fun Interactive Sequel to Famous TV Spot

Your turn to be a diva

I'm roaring with approval for this interactive sequel, of sorts, to "The Bear," the 2012 Grand Prix-winning commercial from BETC Paris and French movie channel Canal+. In the original, an ursine…

Canal+ Makes Clever Use of Its + Symbol in Redesigned Movie Posters

Fun campaign celebrates Cannes Film Festival

This Canal+ campaign, which uses the French TV channel's trademark "+" symbol as a visual cue in a series of reimagined movie posters, sure has lots of positives. The work was…

Ad Campaign Seeks to Help Widow Whose Husband Had Hollywood's Most Famous Scream

Haunted by a sound effect

Sheb Wooley comes screaming out of the mists of pop culture into the commercial mainstream in FCB's new campaign for pay-TV channel Canal+ in Spain. Wooley is the voice actor who…

Wanted, Dead and Alive: Promo for Sundance's The Returned Gives You Options

Terrifying death or terrifying life?

Sundance's new Euro drama, The Returned, starts its disturbing run on the AMC Networks cabler Thursday at 9 p.m. And to celebrate its creepy premise—the undead try to return to…

Adweek's Top 10 Commercials of the Week

Chipotle repeats, Chevy refreshes, and Motorola relaxes—perhaps a bit too much

Chipotle's "Back to the Start" campaign was an enormous hit in 2011. Now, the restaurant chain and CAA Marketing are back using a similar formula. Celebrity singer covering a famous…

BETC and Canal+ Satisfy Your Craving for More Dwarf Clowns in Advertising

Latest spot from celebrated pair

BETC and Canal+ together produced one of the most beloved ads of recent years in "The Bear," a hilarious and impeccably produced spot that won the Film Craft Grand Prix…

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