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Topic: Canal+

Why Don't We Have Unicorns Today? This Ballsy French Ad Explains Everything Canal+'s new take on Noah's Ark

We would still have unicorns around today were it not for an epic screw-up by Noah's son during the loading of the Ark all those years ago. That's the premise of…

January 27, 2015, 11:43 AM EST

French Resistance Crumbles in Netflix Debut But company still faces stiff cable competition

Netflix broke through some heavy French telecom resistance today as it debuted its video-on-demand service in six more European countries. One of France’s major telecom companies, Bouygues, announced that it…

September 15, 2014, 6:46 PM EDT

Canal+ Lets You 'Be the Bear' in Fun Interactive Sequel to Famous TV Spot Your turn to be a diva

I'm roaring with approval for this interactive sequel, of sorts, to "The Bear," the 2012 Grand Prix-winning commercial from BETC Paris and French movie channel Canal+. In the original, an ursine…

June 16, 2014, 2:51 AM EDT

Canal+ Makes Clever Use of Its + Symbol in Redesigned Movie Posters Fun campaign celebrates Cannes Film Festival

This Canal+ campaign, which uses the French TV channel's trademark "+" symbol as a visual cue in a series of reimagined movie posters, sure has lots of positives. The work was…

May 12, 2014, 10:52 AM EDT

Ad Campaign Seeks to Help Widow Whose Husband Had Hollywood's Most Famous Scream Haunted by a sound effect

Sheb Wooley comes screaming out of the mists of pop culture into the commercial mainstream in FCB's new campaign for pay-TV channel Canal+ in Spain. Wooley is the voice actor who…

March 13, 2014, 8:38 AM EDT

Wanted, Dead and Alive: Promo for Sundance's The Returned Gives You Options Terrifying death or terrifying life?

Sundance's new Euro drama, The Returned, starts its disturbing run on the AMC Networks cabler Thursday at 9 p.m. And to celebrate its creepy premise—the undead try to return to…

October 29, 2013, 3:11 PM EDT

Adweek's Top 10 Commercials of the Week Chipotle repeats, Chevy refreshes, and Motorola relaxes—perhaps a bit too much

Chipotle's "Back to the Start" campaign was an enormous hit in 2011. Now, the restaurant chain and CAA Marketing are back using a similar formula. Celebrity singer covering a famous…

September 13, 2013, 8:59 AM EDT

BETC and Canal+ Satisfy Your Craving for More Dwarf Clowns in Advertising Latest spot from celebrated pair

BETC and Canal+ together produced one of the most beloved ads of recent years in "The Bear," a hilarious and impeccably produced spot that won the Film Craft Grand Prix…

September 12, 2013, 2:24 PM EDT

Gunn Report: BETC's 'The Bear' Is Most-Awarded Spot W+K, BBDO Take Top Agency Honors

“The Bear,” a commercial for French premium pay channel Canal+, was the world’s most-awarded TV spot in 2012, according to The Gunn Report, a global ranking of winners compiled from…

January 31, 2013, 10:25 AM EST

The Man From Oz Finds Religion Showrunner Tom Fontana takes an unorthodox approach to distributing Vatican drama Borgia

The latest show from the creator of Homicide: Life on the Street and Oz is not on pay cable. Or cable at all, actually. Or broadcast. It’s called Borgia (not…

January 7, 2013, 12:02 AM EST

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