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Topic: Canal+

Canal+ Lets You 'Be the Bear' in Fun Interactive Sequel to Famous TV Spot Your turn to be a diva

I'm roaring with approval for this interactive sequel, of sorts, to "The Bear," the 2012 Grand Prix-winning commercial from BETC Paris and French movie channel Canal+. In the original, an ursine…

June 16, 2014, 2:51 AM EDT

Canal+ Makes Clever Use of Its + Symbol in Redesigned Movie Posters Fun campaign celebrates Cannes Film Festival

This Canal+ campaign, which uses the French TV channel's trademark "+" symbol as a visual cue in a series of reimagined movie posters, sure has lots of positives. The work was…

May 12, 2014, 10:52 AM EDT

Ad Campaign Seeks to Help Widow Whose Husband Had Hollywood's Most Famous Scream Haunted by a sound effect

Sheb Wooley comes screaming out of the mists of pop culture into the commercial mainstream in FCB's new campaign for pay-TV channel Canal+ in Spain. Wooley is the voice actor who…

March 13, 2014, 8:38 AM EDT

Wanted, Dead and Alive: Promo for Sundance's The Returned Gives You Options Terrifying death or terrifying life?

Sundance's new Euro drama, The Returned, starts its disturbing run on the AMC Networks cabler Thursday at 9 p.m. And to celebrate its creepy premise—the undead try to return to…

October 29, 2013, 3:11 PM EDT

Adweek's Top 10 Commercials of the Week Chipotle repeats, Chevy refreshes, and Motorola relaxes—perhaps a bit too much

Chipotle's "Back to the Start" campaign was an enormous hit in 2011. Now, the restaurant chain and CAA Marketing are back using a similar formula. Celebrity singer covering a famous…

September 13, 2013, 8:59 AM EDT

BETC and Canal+ Satisfy Your Craving for More Dwarf Clowns in Advertising Latest spot from celebrated pair

BETC and Canal+ together produced one of the most beloved ads of recent years in "The Bear," a hilarious and impeccably produced spot that won the Film Craft Grand Prix…

September 12, 2013, 2:24 PM EDT

Gunn Report: BETC's 'The Bear' Is Most-Awarded Spot W+K, BBDO Take Top Agency Honors

“The Bear,” a commercial for French premium pay channel Canal+, was the world’s most-awarded TV spot in 2012, according to The Gunn Report, a global ranking of winners compiled from…

January 31, 2013, 10:25 AM EST

The Man From Oz Finds Religion Showrunner Tom Fontana takes an unorthodox approach to distributing Vatican drama Borgia

The latest show from the creator of Homicide: Life on the Street and Oz is not on pay cable. Or cable at all, actually. Or broadcast. It’s called Borgia (not…

January 7, 2013, 12:02 AM EST

Top 10 Commercials of the Week: Nov. 30 - Dec. 7 Internet Explorer trolls itself, Santas go surfing, and GE gets the robots moving

This week, Bing bashed Google for "Scroogling" your holiday shopping searches, StubHub's ticket tree mourned its piney and formerly ornamented cousin, and Expedia unleashed a rare commercial that will have…

December 7, 2012, 10:04 AM EST

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