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Topic: Canada

Mike Myers Does a Hilarious Sears Ad With His Brother, Who's Worked There for Decades

Star power for struggling chain's Canadian operation

Sears Canada is struggling mightily, but it has a secret weapon in a celebrity connection. Peter Myers has worked at Sears Canada for 32 years. And it turns out his brother…

Leo Burnett Motivates Employees by Making Them Do Shots and Slapping Them in the Face

Hard-hitting program gets great results

Here's the last parody video we're going to post from Strategy magazine's Agency of the Year event in Toronto. It's Leo Burnett's entry, and it seems the agency has found…

This Agency Is Livestreaming a Virtual Tour via a GoPro Strapped to a Dog's Back

Sniff out this place until 3 p.m.

It really is the best way to see an agency: the dog's-eye view. Toronto animation, design and VFX studio Crush did it last year, attaching a GoPro camera to its dog…

DDB Employees Read Mean Tweets About Their Ads

That campaign wasn't as great as you thought

DDB Canada takes a page from Jimmy Kimmel's playbook in this amusing video, in which employees read mean tweets about their work. The staffers seem both entertained and mildly horrified as…

This Agency Pulled Off the Vending Machine Stunt to End All Vending Machine Stunts

If you've begun to hate this trend, you'll love this one

Tricked-out vending machines have become the vehicle of choice for brands to push all sorts of zany promotions or social media stunts. We're almost to the point where if you…

Why Every Marketing Person in Canada Is Cursing the Name of This One Agency (NSFW)

What is going on at Cossette, anyway?

Today in amusing Canadian agency videos, we have this one from Cossette—in which marketing people all over the country ask the same bewildered question: "What the fuck is going on…

Remarkable Ads Protest the Absurdity of the Open-Carry Gun Policy at Kroger

Skateboards no, firearms yes

Agencies have taken many approaches to creating memorable gun-control ads. Grey Toronto's latest work for Moms Demand Action, opposing an open-carry gun policy in Kroger supermarkets, is thought-provoking—and notably restrained…

This Agency Rewards Its Employees in the Most Amusingly Sadistic Way Possible

A brief respite from the grind

Canadian agencies sure are good at doing videos excoriating the ad business. Just in the past week we've seen: • John St.'s hilarious takedown of real-time marketing with Reactvertising • Zulu Alpha…

Finally, Advertising Case Study Videos Get Their Own Award Show

Because you work harder on them than on the ads

Case study videos. I could watch them all day long. They're my favorite form of media entertainment—apart from sitcoms starring Concord grapes, that is. These days, advertising case studies are…

The Best Video Ever About the Sheeplike Insanity of Real-Time Marketing

John St. introduces Reactvertising™

Ever feel like real-time marketing is all about being first, and not about being good? You're not alone. John St., the Toronto agency that regularly produces scathing parody videos about the ad…

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