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Topic: Canada

This Great Billboard for a Magic Festival Is Like Its Own Little Magic Show A mop with a mind of its own

Ever wonder what Harry Potter would do with an ad campaign? Have a look at this. The Quebec City Magic Festival wanted to make sure people noticed its billboard, so ad…

November 24, 2014, 12:35 PM EST

Mike Myers Does a Hilarious Sears Ad With His Brother, Who's Worked There for Decades Star power for struggling chain's Canadian operation

Sears Canada is struggling mightily, but it has a secret weapon in a celebrity connection. Peter Myers has worked at Sears Canada for 32 years. And it turns out his brother…

November 13, 2014, 11:43 AM EST

Leo Burnett Motivates Employees by Making Them Do Shots and Slapping Them in the Face Hard-hitting program gets great results

Here's the last parody video we're going to post from Strategy magazine's Agency of the Year event in Toronto. It's Leo Burnett's entry, and it seems the agency has found…

November 12, 2014, 8:34 AM EST

This Agency Is Livestreaming a Virtual Tour via a GoPro Strapped to a Dog's Back Sniff out this place until 3 p.m.

It really is the best way to see an agency: the dog's-eye view. Toronto animation, design and VFX studio Crush did it last year, attaching a GoPro camera to its dog…

November 11, 2014, 12:55 PM EST

DDB Employees Read Mean Tweets About Their Ads That campaign wasn't as great as you thought

DDB Canada takes a page from Jimmy Kimmel's playbook in this amusing video, in which employees read mean tweets about their work. The staffers seem both entertained and mildly horrified as…

November 11, 2014, 7:42 AM EST

This Agency Pulled Off the Vending Machine Stunt to End All Vending Machine Stunts If you've begun to hate this trend, you'll love this one

Tricked-out vending machines have become the vehicle of choice for brands to push all sorts of zany promotions or social media stunts. We're almost to the point where if you…

November 10, 2014, 12:31 PM EST

Why Every Marketing Person in Canada Is Cursing the Name of This One Agency (NSFW) What is going on at Cossette, anyway?

Today in amusing Canadian agency videos, we have this one from Cossette—in which marketing people all over the country ask the same bewildered question: "What the fuck is going on…

November 6, 2014, 10:51 AM EST

Remarkable Ads Protest the Absurdity of the Open-Carry Gun Policy at Kroger Skateboards no, firearms yes

Agencies have taken many approaches to creating memorable gun-control ads. Grey Toronto's latest work for Moms Demand Action, opposing an open-carry gun policy in Kroger supermarkets, is thought-provoking—and notably restrained…

November 5, 2014, 11:56 AM EST

This Agency Rewards Its Employees in the Most Amusingly Sadistic Way Possible A brief respite from the grind

Canadian agencies sure are good at doing videos excoriating the ad business. Just in the past week we've seen: • John St.'s hilarious takedown of real-time marketing with Reactvertising • Zulu Alpha…

November 5, 2014, 6:27 AM EST

Finally, Advertising Case Study Videos Get Their Own Award Show Because you work harder on them than on the ads

Case study videos. I could watch them all day long. They're my favorite form of media entertainment—apart from sitcoms starring Concord grapes, that is. These days, advertising case studies are…

November 4, 2014, 3:36 PM EST