Topic: Campbell Ewald

Campbell Ewald Names New CEO and CCO as Agency Rebuilds After Controversy

Jo Shoesmith will lead creative, Kevin Wertz becomes top exec

Campbell Ewald executive creative director Jo Shoesmith will become the agency's chief creative officer following the departure of her predecessor, Mark Simon, who is retiring after 16 years at the…

USAA Hires MullenLowe After Dropping Campbell Ewald Over 'Ghetto Day' Controversy

New San Antonio office will handle account

Financial client USAA has chosen IPG's MullenLowe as its new agency of record just over two months after ending its relationship with Campbell Ewald over a controversy sparked by an…

2 More Clients Leave Campbell Ewald, With One Citing Agency's Racist Email Controversy

Edward Jones, Henry Ford Health Centers won't renew contracts

Campbell Ewald made headlines both in and out of the advertising world in January for firing CEO Jim Palmer over a staffer's racist email, and the incident still seems to…

IPG Chief Michael Roth on Firing Campbell Ewald's CEO and Being a Leader in Diversity

After staffer's racist email incident, 'we are moving forward'

When it recently came to light that agency Campbell Ewald had for several months quietly tolerated a racist email sent by a creative director, the response from parent company IPG…

Financial Client USAA Drops Campbell Ewald as Agency Reels From Racist Email Controversy

Account had been with IPG shop since 2008

Insurance and financial service firm USAA has canceled its contract with Campbell Ewald, which had been its agency of record since 2008. "USAA has given Campbell Ewald notice of contract termination,"…

Campbell Ewald's CEO Has Been Fired Amid Fallout Over a Staffer's Racist Email

Jim Palmer out after 'Ghetto Days' note came to light

In a two-sentence news release this morning, Interpublic Group announced it has terminated Campbell Ewald CEO Jim Palmer and handed leadership to agency president Kevin Wertz. While the agency has not…

Picked to Promote State Tourism and Business, Campbell Ewald Loves New York

Wins Empire State Development Corp. contract

Campbell Ewald New York's latest new business win covers its entire home state from Montauk to Niagara Falls. The Empire State Development Corporation, a 47-year-old public entity created to promote tourism,…

Travelocity's Roaming Gnome Settles Down at a New Agency

Campbell Ewald wins business, gets visit from the mascot

Less than three months after Travelocity announced plans to part ways with the agency that created its now iconic Roaming Gnome, the online travel service named Campbell Ewald as its…

Why Brands Are Upping Their Ad Spends on This Sports Site That Covers Everything From Track to Jiu-Jitsu

FloSports runs with New Balance, Gatorade

Sports marketing is hotter than ever because it's one of the few types of programming—on TV or online—for which brands think consumers actually engage with ads. And during the last…

Lowe Name Returns to New York

Agency, via merger with Campbell Ewald, reestablishes itself in the Big Apple

Lowe’s divorce from Deutsch is complete. The agency, buoyed by its merger three months ago with fellow Interpublic Group shop Campbell Ewald, is opening an office in New York, thereby reestablishing…