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Topic: Campbell Ewald

Campbell Ewald Live-Streams Hatching and Feeding of Baby Peregrine Falcon on Its Roof Because why not?

What does an ad agency do when it realizes Peregrine falcons have laid eggs on its roof? It whips up a cool logo, builds a Tumblr, chooses a hashtag, sets…

May 14, 2013, 2:10 PM EDT

Campbell Ewald's Chief Marketer Can't Talk About Cadillac But she loves Detroit

Specs Who Barbara Yolles New gig CMO, Campbell Ewald Old gig chief growth officer, North America, McCann Age 46 What has been your impact on Campbell Ewald since you started last year? Whenever client prospects or journalists…

April 21, 2013, 11:37 PM EDT

McCann Erickson Keeps USPS in the Family IPG units continue to handle creative, media business

Interpublic Group retained its hold on the United States Postal Service, with the mail carrier awarding its creative business to McCann Erickson, according to sources. Sources said that the other contenders…

April 1, 2013, 11:48 AM EDT

Four Contenders Chase Cadillac Incumbent Fallon is defending

General Motors confirmed today that it's shopping for more globally orientated creative ideas for its luxury Cadillac brand. Beyond incumbent Fallon, the automaker will consider pitches from agencies within Interpublic Group,…

March 29, 2013, 3:54 PM EDT

Reports: Cadillac to Shift Account to Campbell Ewald Automaker says review is pending

GM's Cadillac may be on the move, though the automaker on Tuesday denied reports that it has decided to shift lead responsibilities for its advertising from Minneapolis-based Fallon to Detroit-based…

March 12, 2013, 2:06 PM EDT

Adweek's Top 10 Commercials of the Week: Feb. 8-15 Long-haired babies and short-haired kitties, tiny beers and giant noses

With the Super Bowl out of the way, advertisers who didn't have almost $4 million to blow can resume their previously scheduled programming. There were a bunch of visually striking spots…

February 15, 2013, 10:18 AM EST

Where in the World Is Matt Lauer? Somewhere in This Ad Council PSA Campbell Ewald plays games with the Today host

Ad Council PSAs don't get much better than this one from Campbell Ewald and Tool director Sean Ehringer. It would spoil things to reveal what's going on, so just watch.…

February 11, 2013, 1:59 PM EST

Postal Service's Creative Search Continues Media shifts to another IPG shop

Media piece down, creative piece to go. The United States Postal Service, in a piecemeal do-over of its advertising review, has shifted its media responsibilities to UM, after 10 years at…

January 3, 2013, 11:44 AM EST

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