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Topic: Cadbury

Agency of the Year: PHD A renewed focus on strategic planning and big wins like Unilever have PHD stepping out of the shadow of its rivals

When PHD pitched Unilever’s media business last year in a highly competitive review, the agency’s worldwide chief Mike Cooper hoped his company would win a couple of the marketer’s big…

January 21, 2013, 12:03 AM EST

Top 10 Commercials of the Week: Oct. 19-26 Will Ferrell, George Clooney, PlayStation's all-stars, and Kmart's scary-good Halloween spot

This week, one lucky lady got George Clooney and buried treasure, Will Ferrell headed to Sweden to sell some Old Milwaukee (which isn't even sold there!), and train passengers got…

October 26, 2012, 10:01 AM EDT

Cadbury Wins Color Purple Rights Sees off trademark row with Nestlé

British confectioner Cadbury has won a trademark dispute with Nestlé over the rights to the “iconic” purple color that Cadbury uses on its wrappers. The U.K. Intellectual Property Office ruled that…

November 17, 2011, 5:48 AM EST

Ad of the Day: Cadbury Dairy Milk Cadbury's underwater singers attempt to inspire, but things get a little weird

Cadbury Dairy Milk isn’t afraid of head-scratching advertisements. In the past, the company has given us everything from dancing monks to magically animated thrift-store apparel—none of which has had much…

November 2, 2011, 2:46 PM EDT

The Spot: Candy Machine Fallon introduces Cadbury's Twirl Bites with a visual treat: a giant, spinning whirligig full of whimsical worlds

GENESIS: To introduce its new Twirl Bites candy, Cadbury wanted an uplifting and magical TV spot that would bring the joy of twirling to life. Fallon had the ambitious idea…

September 27, 2011, 6:50 AM EDT

Amphibious Ice-Cream Truck Fattens Brits on Land and at Sea

Ice-cream company Frederick's has launched an amphibious ice-cream van to give the British a yummy treat wherever they may be. A Winston Churchill paraphrase on the side of the truck…

June 13, 2011, 9:26 AM EDT

Naomi Campbell Rips Cadbury Ad Likening Her to a Chocolate Bar

Given Naomi Campbell's fiery temper, which she even spoofed in a commercial a few years back, you'd think marketers would tread extra lightly when invoking the supermodel's name in ads.…

May 31, 2011, 7:06 AM EDT

Cadbury's Dancing Monks Are a Total Embarrassment

Cadbury's Glass and a Half Full Productions comes up empty with this visually lush but oddly soulless 90-second spot filmed in China by Ogilvy Johannesburg. It features a monastery of…

May 18, 2011, 8:55 AM EDT

Thrift-Store Clothes Boogie Down in Latest Cadbury Spot

Fallon is out with another installment of its Glass and a Half Full series for Cadbury Dairy Milk. This time, we're in a British charity shop, and we see second-hand…

May 6, 2011, 9:32 AM EDT

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