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Topic: Cablevision

Matt Lake Heads to Cablevision as SVP of Branding and Creative

Former Brooklyn Brothers exec will focus on Optimum service

Cablevision is bringing in former Brooklyn Brothers principal Matt Lake to the role of svp of branding and creative. Lake will oversee development and creative execution of the MSO's various…

Analyst: Auto Hop Flap Much Ado About Nothing

Dish Net’s ad-zapping service likely to have little impact

A week after the broadcast networks warned that they would not tolerate Dish Network’s commercial-blasting technology, Fox, NBC and CBS today separately filed suit to block the service. And while…

Cable Companies to Expand WiFi

Nationwide deal is largest Internet service pact ever

Five of the nation's largest cable companies have agreed to connect their WiFi networks, giving their Internet customers access to metro WiFi through more than 50,000 hotspots in the New…

Reed Hastings Says Comcast Ignores Net Neutrality Principles

Netflix CEO slams company in Facebook post

Netflix chief executive Reed Hastings came out swinging on Sunday in a publicly available Facebook post that scolded Comcast for imposing a data cap on services it doesn't provide to the customer: "Comcast…

Canoe Ventures Capsizes

Cable provider ad partnership laying off CEO and 120 staffers, abandoning interactive TV

It was going to revolutionize cable television advertising; now it's been relegated to video-on-demand and TV Everywhere. Canoe, a joint venture among the six largest cable companies in the country (Time…

Cablevision Selects Finalists in Optimum Creative Review

Company to brief 4 shops this week

Four shops have advanced to the final round of Cablevision’s search for an agency to craft image ads for its Optimum brand. This week, Cablevision executives will brief the shops. Final…

Cablevision's Optimum Seeks 'Voice' in Creative Search

Winner will focus on brand image efforts

Product-focused, transaction-orientated advertising apparently isn’t moving the needle enough for Cablevision’s Optimum brand. The cable giant is now seeking a broader brand image campaign to distinguish Optimum—which offers digital TV, digital…

Time Warner, Cablevision Bow HBO Go

Last holdouts will finally carry streaming video service

Two of the last major cable provider holdouts have finally agreed to carry HBO's online streaming video service HBO Go. Cablevision announced that it has reached a deal that allows the…

Cablevision's Stock Swoons on Rutledge Departure

Analysts bemoan loss of operator’s COO

The sudden resignation this week of Cablevision chief operating officer Tom Rutledge has taken a big bite out of the cable operator’s wallet. Shares of Cablevision on Friday morning plummeted 16…

Cablevision Appeals Again in Bid to Keep HD Feeds to Itself

Fight over feeds for New York sports teams back in court

Cablevision just won't take no for an answer in its fight with the Federal Communications Commission over the agency's order that Madison Square Garden must offer high-definition feeds of its…

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