Topic: Cable TV
Thanks in large part to an Olympian television marketplace and the deep pockets of Procter & Gamble and General Motors, U.S. advertising expenditures in the third quarter were up 7…
Major League Baseball has secured its media rights deals through the start of the next decade, coming to agreements with Fox and Turner Sports on a pair of new eight-year…
If the upfront marketplace does not appear to be as strong as broadcasters previously had anticipated, an inundation of political and Summer Olympics dollars will go a long way toward…
The Hasbro Fan Media Day at New York's annual Toy Fair is more or less what it sounds like—a motley collection of bloggers, amateur photographers and fan site administrators whose…
Less than a month after the Carnival Cruise ship Costa Concordia sank off the Tuscan coastline, the National Geographic Channel is on the scene with a refurbished documentary about the…
Six months ago, The Weather Channel hired a meteorology whiz. Only this one won’t be doing the five-day forecast in front of a green screen. Paul Walsh, a former meteorologist with…
Discovery Communications is reshuffling its executive ranks. The company announced late Monday afternoon that it would install Andy Warren—currently chief financial officer at Liz Claiborne—as its new CFO starting in…
Four years ago, Google got into the TV advertising business when it began selling inventory on cable networks to its stable of advertisers in roughly the same way YouTube sells…
Five-year-old beauty queens throwing tantrums, 28-year-old “gorillas” acting like full-blown morons. It’s all good entertainment, right? Opinion-based online community Sodahead.com released the results earlier this week of its "Worst Reality Shows…






