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Topic: Cable TV

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Nickelodeon's Jim Perry on His Network and the State of the Market Largest kids' net logs upfront increases

After a particularly painful ratings drop-off, Nickelodeon is turning things around. The cable network has always controlled the lion's share of the GRPs in the kids' TV market (more than…

July 15, 2013, 4:01 PM EDT

TV Takes the Gold in Q3 Broadcast, cable budgets soar on infusion of Olympics, political dollars

Thanks in large part to an Olympian television marketplace and the deep pockets of Procter & Gamble and General Motors, U.S. advertising expenditures in the third quarter were up 7…

December 17, 2012, 5:40 PM EST

Play Ball! Fox, Turner to Re-Up With MLB Multibillion-dollar deals wrap up baseball rights through 2021

Major League Baseball has secured its media rights deals through the start of the next decade, coming to agreements with Fox and Turner Sports on a pair of new eight-year…

September 20, 2012, 2:23 PM EDT

PwC Outlook: TV’s Growth Prospects Look Strong Despite fragmenting audiences, the tube remains peerless

If the upfront marketplace does not appear to be as strong as broadcasters previously had anticipated, an inundation of political and Summer Olympics dollars will go a long way toward…

June 12, 2012, 1:02 PM EDT

Like an Adult in a Toy Store: Hasbro Shows Off Its Wares to Collectors Marketer caters to nerds at expo

The Hasbro Fan Media Day at New York's annual Toy Fair is more or less what it sounds like—a motley collection of bloggers, amateur photographers and fan site administrators whose…

February 13, 2012, 8:33 PM EST

Nat Geo First on the Scene for 'Disaster' The cable network is rushing a 'Costa Concordia' doc to air

Less than a month after the Carnival Cruise ship Costa Concordia sank off the Tuscan coastline, the National Geographic Channel is on the scene with a refurbished documentary about the…

February 7, 2012, 9:40 PM EST

Blustery With a Chance of Down Parkas Paul Walsh isn't your average run-of-the-mill meteorologist

Six months ago, The Weather Channel hired a meteorology whiz. Only this one won’t be doing the five-day forecast in front of a green screen. Paul Walsh, a former meteorologist with…

January 11, 2012, 7:51 AM EST

Discovery Communications Reshuffles Its Top Ranks Zaslav hires NBCU vet as CFO, eliminates Ligouri's position

Discovery Communications is reshuffling its executive ranks. The company announced late Monday afternoon that it would install Andy Warren—currently chief financial officer at Liz Claiborne—as its new CFO starting in…

January 9, 2012, 6:56 PM EST

Google Expands Its TV Advertising Business With new Cox partnership, Google extends its linear television footprint

Four years ago, Google got into the TV advertising business when it began selling inventory on cable networks to its stable of advertisers in roughly the same way YouTube sells…

January 9, 2012, 2:02 PM EST

Some People Just Love to Hate Sodahead.com reveals 'Worst Reality Shows of 2011'

Five-year-old beauty queens throwing tantrums, 28-year-old “gorillas” acting like full-blown morons. It’s all good entertainment, right? Opinion-based online community Sodahead.com released the results earlier this week of its "Worst Reality Shows…

January 5, 2012, 5:07 PM EST

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