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Topic: cable television

Showtime Has Officially Launched Its Streaming Service

No cable subscription needed for the new OTT offering

The OTT era has begun at Showtime. The premium cable network launched its new stand-alone streaming service today. The service, which is also called Showtime, is available for $10.99 per month…

Comedian Natasha Leggero Talks Getting High on YouTube

Plus, the highbrow TV drama that always puts her to sleep

Specs Age 41 Claim to fame Comedian; co-creator and star of Another Period on Comedy Central (premieres June 23) Base Los Angeles Twitter @natashaleggero What's the first information you consume in the morning? My dogs must…

David Nevins Will Take Over as Showtime's CEO on Jan. 1

After 20 years, Matthew Blank stays on as chairman

Showtime is about to get a new CEO for the first time in two decades. On Jan. 1, Showtime Networks president David Nevins will take over the job from current…

Turner Unveils Branded Content Studio for CNN and HLN

Courageous will help advertisers tell their stories

CNN is officially in the branded content business. Turner Broadcasting unveiled Courageous, an in-house branded content studio for CNN and HLN advertisers and marketers. "Now we can offer marketers the opportunity…

Roku and Playstation Will Join Apple in Offering Showtime's Streaming Service

Premium network adds partners

While Apple was the exclusive launch partner for HBO Now, it is going to have to share Showtime's new stand-alone streaming service when it debuts in early July.   Today, Showtime…

NBCU Sales Chief Shares Her Strategy for Upfront Negotiations

Why Linda Yaccarino can't stop talking about data

For the next several weeks, Linda Yaccarino will be one of the hardest working people in television. As chairman, advertising sales and client partnerships for NBCUniversal, she's overseeing upfront negotiations…

Infographic: the Best Parts of Last Year's Upfronts

Attendees weigh in on what worked ahead of this year’s presentations

As we approach this year's upfront presentations, it's a good time to look back to 2014 to see which approaches were most successful, how advertisers responded to the market outlook…

College Football Playoff Quickly Becomes a TV and Social Media Power Player

Real-time marketers are waking up to the new 'big game'

College football, which culminates Monday night with its first playoff championship game, is either in the process of building its own version of the Super Bowl or is setting the…

Revealed: The Winners of Adweek's 2014 Hot List

Our picks for the year’s best in magazines, television and digital media

What a year in media. Prime-time's drama queen Shonda Rhimes—plus literally anything HBO did—kept us from cutting the cord. Netflix, Instagram and Minecraft continued to dominate our digital lives, while…

Presenting the Winners of the Television Hot List

It was a big year for HBO

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