Advertisement

Topic: CAA Sports

Adweek and Clio Sports Celebrate the Craft of Sports Marketing

It has the power to enthrall—and engage—consumers like nothing else

We've all had them. They might have come via TV or a live event, through personal participation or from reading the paper or listening to the radio. They are those…

Why Sporting Events Have Become the Best Venues to Impress Clients

CAA Sports' Michael Levine says creative options are endless

Specs Current gig Co-head, CAA Sports and Clio Sports Awards juror Base New York Age 43 Adweek: Last month, CAA Sports formed CAA Premium Experience, a hospitality marketing division. I have a feeling we're…

Stanley Black & Decker Sponsors FC Barcelona

CAA Sports brokered the deal

Stanley Black & Decker is betting that Barcelona football fans are in the market for tools. Having become FC Barcelona's official tools and security partner, the company is promising that…

Horizon Media Teams Up With Ex-Tennis Pros for a Big Sports Sponsor Play

Revenue expected to exceed $10 million this year

In producing tennis events, former pros Jim Courier and Jon Venison have built a solid business, with revenue expected to exceed $10 million this year. Courier and Venison have grander…

Advertisement