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Topic: Burger King

5 Epic Branded Twitter #Fails of 2013 Commemorating the terrible tweets

While the potential benefits of real-time marketing have been documented, the tactic's perils helped keep the ad industry entertained during 2013. Well, the brands that got caught in Twitter's crosshairs…

December 26, 2013, 6:44 AM EST

Horizon Media Ends Year With a BK Bang Business came after a review

Horizon Media's Burger King win comes at the end of another solid year for the independent media agency. BK, which chose Horizon after a review, spends an estimated $250 million in…

December 24, 2013, 10:29 AM EST

Burger King Creates Pre-Roll Ads That Share Your Hatred of Pre-Roll Ads Each clip was customized to the video it was delaying

Everyone who's ever tried to watch a video on the Internet knows that pre-roll ads are generally annoying. The Burger King marketing team also knows this. But marketers always want…

December 5, 2013, 9:30 AM EST

Arby's Puts Creative Up For Review Move follows c-suite turnover at roast beef giant

Arby's latest creative agency search comes on the heels of turnover in its CEO and CMO posts. Crispin Porter + Bogusky is the incumbent on the business. Arby's and CP+B both…

October 23, 2013, 7:53 PM EDT

Lauren Reeves Is Satisfried [Video] Adweek's Mad Woman says fast food is the very best kind of health food

Hello again! A miracle has happened to fast food. We don't have to worry anymore about what it's doing to our bodies because there are so many super healthy menu options!…

October 9, 2013, 3:28 PM EDT

Burger King's Name Change to Fries King Is Making People Hungry and Confused Trolling the masses

Between the French Fry Burger and the new Satisfries, Burger King has been really into fries lately. Now, the chain is taking this obsession a step further by pretending to…

October 2, 2013, 12:34 PM EDT

Adweek's Top 10 Commercials of the Week Adobe clicks, Doritos crashes, and Burger King really Satisfries

Everyone seems pretty excited this week about Satisfries, the new lower-fat, lower-calorie french fry at Burger King—no one more so than the characters in the first commercial for the menu…

September 27, 2013, 9:23 AM EDT

Ad of the Day: Burger King Is Out to Change the World With 'Satisfries' New low-cal fries get everyone high

Everyone seems pretty excited this week about Satisfries, the new lower-fat, lower-calorie french fry at Burger King—no one more so than the characters in the first commercial for the menu…

September 25, 2013, 3:04 PM EDT

Study: McDonald's, Burger King Rely on Giveaways, Not Food, to Lure Kids You want some fries with that toy?

A new study says McDonald's and Burger King aren't living up to industry pledges when it comes to marketing to kids. By downplaying food in favor of promoting premiums like…

August 28, 2013, 5:00 PM EDT

Burger King Takes Laziness to a New Level With Its French Fry Burger Two great tastes are finally together

Nothing complements flame-grilled perfection better than golden fries, right? The problem is, it's too much work to eat a burger, then put it down, and then pick up, dip and…

August 28, 2013, 12:11 PM EDT

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