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Topic: Burberry

This Week's Must-Haves: Gear for Your Summer Getaway

Including a smart speaker that brings song lyrics to life

This week, the Adweek staff is highlighting a connected speaker that displays nearly any song lyrics, a picnic basket perfect for two and more summer must-haves. Take a look!

Ad of the Day: 12 Years a Slave Director Just Made This Erotic Short Film for Burberry

Steve McQueen's sultry spot is all about the cologne

Steve McQueen is primarily known as the Oscar-winning director of such films as Hunger, Shame and 12 Years a Slave, the 2013 winner of Best Picture, which led Time magazine…

Romeo Beckham Is Billy Elliot in Burberry's Giddy, Star-Studded Christmas Ad

Elton John, Michelle Dockery also honor film's 15th birthday

A star-studded cast featuring Romeo Beckham, James Corden, Naomi Campbell and Downton Abbey's Michelle Dockery recreate the opening scene of the 2000 film Billy Elliot for this Burberry Christmas ad. Julie…

These 3 New Developments Show Why It Continues to Be Snapchat’s Year

NFL, Burberry and Goldman Sachs jump on

When it comes to social media, it's becoming safe to say that we'll remember 2015 as the year of Snapchat. The app was already wildly popular with high school and…

Ever Wonder What Goes Into a Burberry Scarf? This Smart, Lovely Ad Shows You

Fresh Scottish waters, to start

For the launch of its new Scarf Bar, where users both online and in-store can customize their own scarves, Burberry decided to educate people on what goes into making one. When…

Which Big Brands Have the Most Twitter Followers in Common?

Only 1% of users follow 4 or more companies, so crossover is rare

Which marketers tend to attract the same Twitter followers? To find out, Simply Measured recently analyzed the 100,000 newest followers of the social network's 10 most-followed global brands. Here is a…

How an Ordinary Coat Lining Became Fashion’s Most Stylish Scarf

The checkered past of Burberry’s perfect plaid

As the story goes, the invention of fashion's nattiest scarf was a complete accident. In 1967, the manager of Burberry's Paris store was arranging a group of the brand's signature…

Instagram's CEO Tells Us Who His Favorite Users Are Now That There Are 300 Million of Them

Kevin Systrom on the future of his platform

Kevin Systrom is presiding over the next-generation of social media, an era he helped spark with Instagram, and now the highly stylized sharing app has 300 million users, many of…

Christmas Comes Early for Brands on YouTube

Pre-Thanksgiving commercials get a boost

Three major holiday commercials have already won Christmas, according to this week’s Adweek/VidIQ top 10 list. Sainsbury’s World War I spot (which was based on actual reports and letters) grabbed the…

Save the Children Spot Gets Another Run on YouTube Thanks to Ashton Kutcher

This touching video grabs the celeb's attention

Eight months since making waves in the advertising world, Save the Children's "Most Shocking Second a Day" public service announcement on YouTube gained new steam on this week's Adweek/VidIQ top 10…

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