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Topic: Budweiser

Project Isaac Winners: Media

Magazine Publishing A Cool Video Idea, on Paper The CW Live Twitter Feed Working with agency OMD, millennial-skewing net the CW promoted its fall lineup by inserting paper-thin, 3G-equipped video screens into Entertainment…

May 12, 2013, 11:21 PM EDT

RAM's 'Farmer' Voted Best Super Bowl Spot in YouTube's Ad Blitz Contest Budweiser, Samsung, Jeep, Hyundai are runners-up

And on the ninth day, God looked down and very much enjoyed RAM's "Farmer" commercial on the Super Bowl. The stunning two-minute spot for Chrysler's truck division, created by The Richards…

February 16, 2013, 8:15 AM EST

Budweiser Picks Name for Super Bowl Star Clydesdale foal is 'Hope'

Budweiser has settled on a warm-and-fuzzy name for its star Super Bowl horse after receiving more than 60,000 suggestions via Twitter, Facebook and phone calls, the beer brand announced Tuesday. The…

February 5, 2013, 10:25 AM EST

Time Warner’s Media Lab Knows What You Like to Watch Dodge’s ‘Farmer’ spot blew up Twitter, but Hyundai got your attention

Time Warner’s media lab got a chance to flex its brain on Super Sunday—along with Innerscope research, the neuromarketing nerve center brought in 40 people to its biometric lab and…

February 4, 2013, 4:19 PM EST

The 5 Best Ads of Super Bowl XLVII Humor and emotion won the night, as the big spectacles mostly fell short

The lights went out in the third quarter at the Louisiana Superdome on Sunday night, but the advertising waited until the fourth to get its power surge. That's when the Budweiser,…

February 4, 2013, 8:08 AM EST

Twitter and the Baby Clydesdale Budweiser gets more than 11,000 tweets from fans looking to name its Super Bowl foal

Buddy is dominating. Clyde is a distant second. Barley and Hops are trailing the pack. But there's still plenty of time to name that foal. The foal in this case is…

February 3, 2013, 1:33 PM EST

Super Bowl Teams' Fans Pick Favorite Brands Baltimore likes BlackBerry, San Fran digs Calvin Klein

Social media data around the Super Bowl is becoming part of the big game fun—especially in the marketing world. So with that in mind, what can the brands "liked" on…

February 1, 2013, 5:08 PM EST

Top 10 Commercials of the Week: Jan. 25 - Feb. 1 Our Super Bowl special stars talking animals, supermodels, space babies and the devil

Back in my day, we had to walk barefoot to school in the snow, uphill both ways. Also, we had to wait until the Super Bowl to actually see the…

February 1, 2013, 11:27 AM EST

Budweiser's Super Bowl Spot Reunites a Clydesdale With Its Breeder Tear-jerker set to Fleetwood Mac's 'Landslide'

As promised, Budweiser's 60-second Super Bowl spot from Anomaly, released online Thursday, includes footage of a 7-day-old Clydesdale foal. But that's just the beginning of the story. The spot, directed by…

January 31, 2013, 1:34 PM EST

Budweiser's First Tweet Asks Fans to Name Baby Clydesdale, Star of Its Super Bowl Ad Foal was seven days old at Anomaly shoot

Babies are always big at the Super Bowl. This year, Budweiser might have the cutest one. A new baby Clydesdale, born Jan. 16, will star in the Anheuser-Busch brand's traditional 60-second…

January 28, 2013, 9:24 AM EST

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