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Topic: Brooklyn Brothers

The Spot: Trash Talkers Alec Baldwin and John Krasinski trade insults—on behalf of the Yankees and Red Sox—for New Era baseball caps

GENESIS: After airing a single ad with Evan Longoria last year, New Era—the maker of official MLB-licensed baseball caps—wanted something more episodic that would stay fresh over the long 2011…

September 22, 2011, 7:11 AM EDT

Krasinski and Baldwin Playing With Fire in Latest New Era Spot Red Sox-Yankees bickering heats up

The Red Sox and Yankees begin another series tonight, which means yet another installment—the fifth overall—in New Era's trash-talking ad series (via the Brooklyn Brothers) between Boston fan John Krasinski…

August 30, 2011, 7:02 AM EDT

New Era Takes Baldwin-Krasinski Rivalry to the JumboTron

With the Yankees and Red Sox tied atop the American League East and playing each other this weekend, it's time for Alec Baldwin and John Krasinski to renew their trash-talking…

August 5, 2011, 1:05 PM EDT

Baldwin and Krasinski's Baseball Bickering Claims Innocent Bystander

Alec Baldwin and John Krasinski are back for round three of their Yankees-Red Sox trash talking on behalf of New Era caps, and this time there's collateral damage—a dog gets…

June 6, 2011, 5:35 PM EDT

Baldwin and Krasinski Take Their Baseball Rivalry to Next Level

Holy cow! New Era Caps and ad agency Brooklyn Brothers go yard with "One Hitter," their second spot featuring NBC stars Alec Baldwin and John Krasinski as warring supporters of,…

May 16, 2011, 7:36 AM EDT

Baldwin, Krasinski talk trash in New Era ad

The Yankees and Red Sox play this afternoon for the first time this year. And while the Sox are 0-6 and already four games behind the Yanks (and five behind…

April 8, 2011, 11:49 AM EDT

'Newsday' Ad With Smashed iPad Riles Apple

Apple recently took the next step in becoming a cult by overreacting to fake mistreatment of its precious iPad. Specifically, they took exception to the Newsday ad below, by the…

September 21, 2010, 9:32 AM EDT

CBS does not want KGB's head-up-ass spot

Another day, another "banned" Super Bowl commercial (or two, or three). This one's from KGB, the mobile-phone service that charges to answer folks' questions. "In the Hole" is…

February 1, 2010, 3:09 PM EST

KGB hitches its wagon to 'Sherlock Holmes'

Info-by-text service KGB underscores its status as an anachronism of near-Victorian proportions by doing all manner of cross-promotions with the new Sherlock Homes film. Above is the TV spot from…

December 16, 2009, 1:17 PM EST

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