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Topic: Broadcast Television

Here Are the Premieres ABC Has in Store for This Fall

Shark Tank spinoff fills a key time slot

ABC has filled the big gap in its fall schedule, setting its Shark Tank spinoff Beyond the Tank for Tuesdays at 10 p.m. That show will replace Quantico, which the…

NBCU Sales Chief Shares Her Strategy for Upfront Negotiations

Why Linda Yaccarino can't stop talking about data

For the next several weeks, Linda Yaccarino will be one of the hardest working people in television. As chairman, advertising sales and client partnerships for NBCUniversal, she's overseeing upfront negotiations…

Infographic: Exclusive Look Inside Nielsen Ratings Shows Who's Watching and When

TV time-shifting and lift from C3 to C7

It's not a question that time shifting has become ubiquitous, but what's been less clear is its impact on C3 and C7—and how many people are really seeing commercials beyond…

Infographic: the Best Parts of Last Year's Upfronts

Attendees weigh in on what worked ahead of this year’s presentations

As we approach this year's upfront presentations, it's a good time to look back to 2014 to see which approaches were most successful, how advertisers responded to the market outlook…

Revealed: The Winners of Adweek's 2014 Hot List

Our picks for the year’s best in magazines, television and digital media

What a year in media. Prime-time's drama queen Shonda Rhimes—plus literally anything HBO did—kept us from cutting the cord. Netflix, Instagram and Minecraft continued to dominate our digital lives, while…

Presenting the Winners of the Television Hot List

It was a big year for HBO

BrandShare Content From Adobe
How Much Can a $4 Million TV Spot Boost Web Traffic?

Records set during big game

It was a game that smashed multiple records. This year's showdown between the Seattle Seahawks and the Denver Broncos topped…

Forecast: Scatter Sags, but There’s Light at the End of the Tunnel

Magna Global report eyes 2014 rebound

The scatter market may not be as strong as media conglomerates are reporting, but according to Magna Global, things should begin to pick up speed over the next several months. In…

Aereo Expands Its Market Lineup

Barry Diller's streaming service also secures more financing

Barry Diller's oft-sued startup Aereo isn't just refusing to back down, it's expanding. The broadcast streaming service will hit some 22 new cities in 2013, including Austin and Houston, Texas,…

Nielsen: Broadcast Ad Spend Zooms in Q3

Networks book $5.33 billion in sales as Olympics, auto dollars flow

Broadcast television enjoyed an impressive third quarter, as overall network spend soared 35 percent versus the year-ago period. According to data just released by Nielsen, the broadcasters booked north of $5.33…

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