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Topic: Bridgestone

Gay Advertising’s Long March Out of the Closet

Same-sex imagery is much older than you think

James Cash Penney, the son of a Baptist minister and founder of one of America’s enduring retail empires, probably rolled over in his grave. Tucked in the glossy pages of JCPenney’s…

The Humiliating True Story Behind Bridgestone's 'Reply All' Super Bowl Ad

A Richard Group creative's shame

Remember that 2011 Super Bowl ad for Bridgestone Tires with the guy running all over town to keep people from reading an errant "reply-all" email? Turns out it was inspired…

Sony Sues Its Vp of Everything, Kevin Butler, for Playing a Wii

Actor Jerry Lambert's rogue Bridgestone ad

It looks like one of the great spokescharacters of recent years has met an ignominious end. Sony is suing Jerry Lambert, the great commercial actor who has played Kevin Butler,…

Idle Threat?

GM’s stall tactics chill upfront, but history favors the networks

General Motors is driving a hard bargain, calling on broadcast networks to roll back pricing on their 2012-13 upfront inventory by as much as 20 percent—an opening gambit that has…

Two More Super Bowl Ad Teasers: Kia and Bridgestone

Both spots will be packed with celebs

Super Bowl XLVI advertising teasers keep flowing in. Now we can add Kia and Bridgestone to the mix—and they're bringing a pile of celebrities with them.      First up is the…

Bridgestone's Super Bowl ad plan still fishy

Bridgestone is sponsoring the Super Bowl halftime show, starring those ancient mariners of rock, the Who. So, perhaps it's fitting that one of the tire maker's in-game spots from The…

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