Brazil | Adweek Brazil | Adweek
Advertisement

Topic: Brazil

Ad of the Day: Getty Images AlmapBBDO weaves 105 video clips into one beautiful story in this sequel to its beloved photo montage

Creating evocative narratives using the vast archives of Getty Images is becoming AlmapBBDO's stock in trade. Getty's stock video footage provides the raw material for the Brazilian agency's new "85 Seconds"…

May 16, 2013, 11:15 AM EDT

Anti-Anorexia Ads Imagine If Real Women Looked Like Fashion Illustrations Another sketch-based campaign from Brazil

In keeping with current trends, Brazilian modeling agency Star Models is using illustrations to address body image issues. But its effort is more grim and cautionary than Dove's hotly debated…

April 22, 2013, 12:12 PM EDT

Use Dove's Shampoo for Men, and Don't Have the Lustrous Flowing Hair of a Woman It's not a great look

This Brazilian ad by Ogilvy & Mather for Dove's Men + Care shampoo line puts the tropes of women's shampoo commercials in a new, and weird, context. Apparently, using women's…

March 26, 2013, 12:18 PM EDT

Claro Grabs Millions of Add-on Dollars Via Mobile in Brazil ESL program translates big-time in South America

Brands looking to target mobile-happy Brazilians may want to take a page out of Claro’s playbook. The Latin American telecom’s “Claro Línguas Muda sua Vida” (Change Your Life) campaign has…

March 11, 2013, 9:18 AM EDT

Clothing Store Uses Actual Burglary Footage in Ad, Making Fashions Look Most Wanted Reserva makes most of theft

Someone call the fashion police! Brazilian menswear brand Reserva used actual security-camera footage of a real robbery at one of its São Paulo stores in the ad below, for a…

January 25, 2013, 11:12 AM EST

LinkedIn Hits Big Milestone; Brands Could Flock Next Networking site gets to 200 million after launching more ad products

LinkedIn has surpassed 200 million users, the firm announced today, while breaking out where they live for the benefit of advertisers and curious tech watchers. Seventy-four million are in the…

January 9, 2013, 11:24 AM EST

Brazilian Fast-Food Chain Puts Burgers in Edible Wrappers Extra crinkly protein, anyone?

Brazilian fast-food chain Bob's has come up with edible packaging for its burgers, just to make the point that people love its food so much that they can't even wait…

December 18, 2012, 9:54 AM EST

Bon Appétweet! Twitter Opens Paris Office Social firm now in seven international markets

Twitter's global expansion continued today as the social firm announced it was opening a sales office in Paris at the LeWeb conference in The City of Light, per a Twitter…

December 4, 2012, 5:37 PM EST

How a 1970s Toothpick Model Spoke Up, and Became a Facebook Sensation Indelicate Gina nearing 2 million fans

Taking abuse from a woman best known as the previously silent face of 1970s toothpick packaging? Who wouldn't enjoy that? Forbes succinctly summarizes the somewhat convoluted story of Gina Indelicada…

August 30, 2012, 9:28 AM EDT

Ad of the Day: Allianz Thinking of driving drunk? Have a good look in the mirror first

Mirror, mirror, on the wall, who's the drunkest of them all? Ogilvy Brazil is more determined than ever to stop you from driving drunk. The agency is actually something of an…

August 17, 2012, 12:27 PM EDT

Advertisement