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Topic: Brazil

Brazilians Learn English by Taking Real L.A. Pizza Orders in Sequel to Famous Campaign

FCB finds another way to connect

FCB Brazil had a big hit last May with its "Speaking Exchange" idea for CNA Language Schools—a campaign that connected young Brazilians wanting to learn English with elderly Americans in…

How This Interactive Subway Ad Got Everybody Yawning, and Wanting Coffee

OOH gets contagious

This interactive outdoor campaign by Lew'Lara\TBWA is a real yawner—which is exactly what the Brazilian agency intended. The shop set up a digital panel equipped with a motion sensor at São…

How JWT Brazil and Dolby Captured the Iconic Sound of Coke Being Poured Over Ice

The refreshing crackle of pliers snapping a VHS

When it comes to creating the sensation of being inside a Coca-Cola while it's being poured over ice, sound is everything. That's why JWT Brazil partnered with Dolby for a new…

High Fashion Is a Prison in These Striking Print Ads Opposing Child Labor

PSAs for the Abrinq Foundation by TBWA

The striped patterns on dresses, shirts, tunics and sweaters become prison bars—with small, sad faces peeking through—in this Brazilian campaign against child labor. Lew'Lara\TBWA created the print ads for the Abrinq…

This Clever Volkswagen Ad Is Exactly as Long as the Time You Can Spend With It

Copywriting makes it easy to skip ahead

If you don't have time to watch this whole new commercial for Volkswagen Trucks, you can just skip to the end for a quickie version—no matter where you are in…

Huggies Helped This Blind Mom See Her Pregnancy Ultrasound by 3-D Printing the Baby

New vision of the maternal bond

Seeing ultrasound images is a special part of most pregnancies, but women who are blind, of course, don't get that experience. So, Huggies Brazil approximated it for one visually impaired…

Incredible Pedigree Film Profiles Ex-Cons Who Find Their Way by Adopting Dogs

New 'Feel the Good' campaign

"You save a dog. A dog saves you." That's the poignant message of "First Days Out," a four-minute online film for Pedigree by Almap BBDO in Brazil that follows Joey and…

Huge Mole on Man's Face Becomes an Advertising Superstar in Brilliantly Insane Video

An awards call for entries to rule them all

We've seen hilarious ad awards call for entries. We've seen slutty ad awards call for entries. Now, it's time for a brilliant but batshit crazy ad awards call for entries. Borghi/Lowe…

How JWT Is Turning Campaign Signs Into Furniture After Elections Are Over

Upcycling comes to politics

Now that the elections are over, just think about all the fun craft projects you can do with irrelevant campaign signs—at least, if you live in Brazil. Civic nonprofit Mobilidade Urbana…

Ad of the Day: Leica Recreates 35 Famous Photos to Celebrate a Century of Photography

Taking plenty of credit 100 years after its first camera

Not every famous photograph was taken with a Leica. But they were all taken thanks to Leica. The German camera brand on Wednesday unveiled this incredible new ad from Brazilian agency…

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