Topic: brandshare

BrandShare Content From Polar
Despite What You Might Have Heard, Native Advertising Can Scale In publishers we trust

For the last three years, the media industry has been talking in circles. We've been told time and again that…

February 25, 2015, 11:45 PM EST

BrandShare Content From Merkle
3 Steps to Creating Personalized Customer Experiences for Your Brand Context, content and connectivity

Targeted customer experiences are the focus of today's digital marketing world. Thanks to the wealth of data available through today's…

February 24, 2015, 11:45 PM EST

BrandShare Content From Chango
Watch This: How to Explain Programmatic Video to Your Grandma Get beyond the click

Brands have traditionally favored television because it offers scale, speed and untold levels of creativity, all in a single channel.…

February 23, 2015, 11:45 PM EST

BrandShare Content From Tealium
For Digital Marketers, the Best Cloud Is a Customized Cloud Unify your stack

It's no surprise that cloud-based applications—everything from retargeting to analytics—are essential tools of the modern marketer. Increasingly, though, marketers have…

February 22, 2015, 11:45 PM EST

BrandShare Content From POPSUGAR
6 Things Brands Can Learn About Reaching Millennial Women Happiness is the new black

How do brands create successful content in a world where celebrity news dominates headlines and social media provides constant entertainment?

February 12, 2015, 12:00 AM EST

BrandShare Content From Teradata
Why Most Marketers Feel They Are Lagging in the Personalization Department Data, silos and the status quo

While data-driven marketing made significant inroads in 2014, there remains a gap between good intentions and tangible action when it…

February 11, 2015, 12:00 AM EST

BrandShare Content From Adobe
The Future of Online Sports Viewing Is Bright for Both Fans and Marketers Web viewers see 66% more ads

There's a clever sports cliché often used to explain how athletes who once seemed dominant will eventually decline as new…

February 5, 2015, 12:00 AM EST

BrandShare Content From Adobe
A Look at How Large Screen Mobile Is Changing Video and Commerce Habits The four-inch rule

In the closing seconds, with the ball in the air and the game on the line, millions of viewers from…

February 2, 2015, 9:09 AM EST

BrandShare Content From Salesforce
What's Inside the 2015 Marketing Leadership Report? Keys to the customer journey

For a lot of marketers, the phrase "customer journey" might recall their days in Marketing 101. The speed of change…

January 30, 2015, 8:22 AM EST

BrandShare Content From Adobe
What Are Consumers Not Doing During the Big Game? Shopping Online Sales down for online retailers

In a world of second screens, you might think the biggest day in American sports and television viewing would create…

January 29, 2015, 6:00 AM EST