Topic: The Brand Union
Type
GM Bookends Facebook's Comeback Story
Mobile-first focus helps win back auto giant
General Motors' return to Facebook advertising may as well as put a bow on what's turned out to be a comeback story for the social giant in the last year.…
The Brand Union Hires Global Creative Chief
Fred Richards had been at Interbrand
Dyfed “Fred” Richards, the global creative director for Omnicom’s Interbrand, is moving to The Brand Union as worldwide creative director, consumer branding, a new position at the WPP Group company. Richards’…
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