Brand strategy | Adweek
Advertisement

Topic: Brand strategy

Type
Goodby Wins Seagate Brand Assignment Havas Worldwide remains lead global agency

Goodby, Silverstein & Partners has landed an interesting new corporate branding assignment from Seagate Technology, a leader in digital storage. Goodby will focus on the company's overall brand strategy and how…

August 29, 2013, 5:17 PM EDT

mOcean Has a New Consumer Brands Unit Maintains strong focus on children

Specs Who (l. to r.) Mike Braue, director of client services, consumer brands; Michael McIntyre, president; Christianne Brooks, group creative director; and Kevin Aratari, evp, entertainment What Entertainment advertising, marketing, branding and…

April 18, 2013, 11:15 PM EDT

Advertisement