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Topic: Books

Kindle Ad for Third 'Hunger Games' Book Spoils the First Two

Shows full first page, revealing key plot points

Spoiler alert! Warning! Warning! Spoilers ahead! OMG! If you read on, your life will be spoiled and not worth living! Amazon is taking some heat for a Kindle billboard in…

Ad of the Day: Nook

Mullen crafts pleasingly simple set pieces for the Barnes & Noble e-reader

Escape into a corner, and get wrapped up in a great book. That's always been the message implied by the name of Barnes & Noble's Nook e-reader. It might not be…

Stars Sing Through Children's-Book Characters in Literacy PSA

Mother spot for Reading Is Fundamental

All kids need books to succeed. To illustrate that pretty essential point on behalf of the literacy nonprofit Reading Is Fundamental, Mother in New York rounded up the heavy-hitting characters…

Snoop Dogg Pimps Rolling Papers With Smokable Book of Lyrics

Pereira & O'Dell lights up an innovative design

Snoop Dogg is promoting his new line of Kingsize Slim Rolling Papers with a unique smokable book. Created from rolling papers printed with his lyrics and bound with hemp and…

How an Obscure War Poster Lost for 60 Years Became a Modern-Day Sensation

The story of 'Keep calm and carry on'

The origin of the phrase "Keep calm and carry on" and its place in popular culture is traced in Temujin Doran's short film below, which has garnered almost a million…

Will Dance for Readers: Paper Books Have Life in Them Yet

Lowe Roche creative celebrates local bookstore

With everyone now reading on Kindles and Nooks and iPads and whatever else, non-virtual books have lots of time to perfect their dance moves. That's according to this video, made…

Agency CEO Hires Laid-Off Borders Workers to Sell His Book

Stunt makes example of failed chain

Well played, sir. To promote his book about the evolution of successful businesses, Aaron Shapiro has hired booksellers laid off from Borders, which he cites as a perfect example of…

Amazon Takes a Bite Out of Publishing Business

More than 122 books scheduled for release this fall

Since hiring famed editor Larry Kirshbaum and signing a book deal with popular self-help guru Timothy Ferriss, Amazon’s publishing business has been on fire. The online retailer is set to…

Steve Jobs' Death Breaks Twitter Records, Boosts Bio Sales

News led to 10,000 tweets per second

In the hours following Steve Jobs’ death, his millions of tech-minded admirers took to Twitter in record-breaking numbers to express their grief and celebrate the innovator’s life—resulting in the biggest…

What Is Jeffrey Eugenides Doing on a Billboard in Times Square?

FSG goes big to hawk his latest novel

Here's a sure sign of the End Times: A literary novelist just got featured on a giant billboard in Times Square. That kind of thing's usually reserved for Calvin Klein…

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