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Topic: Bmw

Ad of the Day: BMW A car plays a bullet in gorgeous spot for 'the world's fastest sedan'

The new BMW M5 isn’t just really fast—it's pretty, too. In “Bullet,” a new two-minute ad from agency Cundari BMW Canada, the new model is touted as the world’s fastest sedan.…

June 25, 2012, 1:03 PM EDT

Cable Closes the Books on a Solid Season Networks prepare to wrap their upfronts with hefty commitments from tech and luxury automakers

As the cable upfront market winds down, networks and advertisers have just one little thing to worry about: the future. With brands preparing to roll out a whole range of new…

June 25, 2012, 12:03 AM EDT

KBS+P Preps Push for Diesel Cars Campaign to break later this month

Kirshenbaum Bond Senecal + Partners is branding diesel. In late June, the New York shop will begin to roll out a national campaign that will position diesel-fueled cars as efficient and…

June 1, 2012, 11:45 AM EDT

10 Great Ads That Are More Than 5 Minutes Long Who said you had a short attention span?

Fancy sitting through a five-minute-long commercial? I know, you'd rather be boiled alive in hot acid. But actually, there are plenty of long-form spots that aren't just tolerable but wonderful.…

March 8, 2012, 12:31 PM EST

BMW's Big Outdoor Driving Game Stuck in First Gear What's the real value to the brand?

People seem to like this South African effort for the BMW 1 Series that lets consumers play a racing game with cars projected on outdoor boards and buildings. Well, I'm…

February 1, 2012, 9:18 AM EST

BMW Canada Cheats Death Again in Helipad Video

Following high-speed skids through car-shaped gaps in thick (supposedly) concrete walls, BMW Canada presents more insane stunt driving to promote its 1 Series M Coupe. Now, the brand wants to…

June 28, 2011, 3:22 PM EDT

This Is Some Pretty Insane Stunt Driving by BMW Canada

BMW Canada presents: the 1 Series M Coupe versus concrete walls. As stunt driving goes, this is some seriously bad-ass stuff. Done by ad agency Cundari (the same guys who…

June 10, 2011, 3:31 PM EDT

7 Shops Chase BMW's Creative Business Agency visits begin next week

BMW of North America’s executives will start visiting agencies next week in the review of its creative business. The assignment includes national and dealer group advertising directed at the general market…

June 3, 2011, 3:13 PM EDT

BMW Banner Ad Is 18,000 Pixels Long … and Not a Bad Read

Toronto agency Cundari recently whipped up a BMW banner ad which it claims is the longest ever produced. Appearing first as an innocent 300-by-250-pixel box, it expands when moused over…

May 26, 2011, 4:38 PM EDT

Adweek Art: Déjà Vu: Shell and BMW We've seen planes refuel cars before

May 17, 2011, 11:50 PM EDT

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